SOLE FootwearMD/Director of Sales & Marketing
Dec. 2008 - Jul. 2012London, United KingdomSet up UK operation on behalf of SOLE North America in 2009. On target sales growth, 2009 – 2012 during a triple dip recession.
• Fully accountable for the following: o Executive management decisions in UK.
o UK operations from inventory management to product delivery.
o Financial aspects of the UK operation including financial reporting, invoicing and collections.
o Branding, Social Media, athlete sponsorship, recruitment, marketing, social media, and sales (including training and managing the UK sales team).
o e-commerce and eCRM
o Established Adopt a Virgin Marathoner program in 2011. • Previously worked as New Business Executive (North America) tasked with building new business and expanding into online, sports medicine and pro-sports segments.