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Work Background
Associate Manager, Integrated Marketing
High Liner FoodsAssociate Manager, Integrated Marketing
Nov. 2024• Oversee social media strategy (paid & organic), content development, and influencer partnerships, driving engagement and brand awareness across key platforms. • Lead agency collaboration for media spend, including Google Ads and StackAdapt, ensuring optimized performance and ROI. • Analyze and report on social media, website performance, and campaign effectiveness to inform strategic decisions. • Support the creative director and shopper marketing manager on shopper marketing initiatives and creative development for brand campaigns. • Manage website content, updates, and backend improvements for Sea Cuisine, High Liner, Fisher Boy, and & Foodservice websites, working closely with web developers. • Manage budget allocation for the integrated marketing team, ensuring efficient use of resources. • Cultivate strong vendor relationships and oversee brand partnerships to enhance brand visibility and growth.
Associate Brand Manager
Purely ElizabethAssociate Brand Manager
Nov. 2023 - Mar. 2024Boulder, Colorado, United States
Associate Brand Manager
Do Good FoodsAssociate Brand Manager
Jun. 2022 - Nov. 2023Greater Fort Collins Area
Digital Marketing Specialist
Water Pik, Inc.Digital Marketing Specialist
Oct. 2020 - Jun. 2022
Marketing Associate | Consumer Oral Care
Water Pik, Inc.Marketing Associate | Consumer Oral Care
Aug. 2017 - Oct. 2020Fort Collins, Colorado Area
MBA Marketing Intern | Consumer & Professional Oral Care
Water Pik, Inc.MBA Marketing Intern | Consumer & Professional Oral Care
Jan. 2017 - Aug. 2017Fort Collins, Colorado Area
Sales And Marketing Associate
The Little NellSales And Marketing Associate
May. 2015 - Apr. 2016Aspen, Colorado

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