Fashion Revolution USASocial Media Producer
Mar. 2022 - Sep. 2023New York City Metropolitan AreaVOLUNTEER - Managed Instagram, Facebook, and LinkedIn accounts, developing and executing social media campaigns to raise awareness of sustainable and ethical fashion initiatives. - Led the annual social media strategy for Fashion Revolution Week, creating daily themed activations focused on sustainable fashion education; tripled engagement during this week each year. - Doubled average engagement across all platforms by introducing live talks, staying ahead of platform updates, and leveraging cultural trends. - Wrote and optimized all social media copy, blog posts, and email marketing content, ensuring messaging aligned with brand values and resonated with diverse audiences. - Collaborated with the policy team to communicate new policies and legislation in accessible language for our followers, and worked alongside Senator Gillibrand’s office in the development of the FABRIC Act, providing key insights on garment industry challenges and essential policy needs.