Jose Perez Ballester

Sales Manager @P&G

Canada💸 Marketing👍 Sales & BizDev🧨 Consulting🏦 Finance🧮 EducationAffiliate MarketingBrand Marketing ManagerCommunications ManagerContent ManagerSEO ManagerEmail Marketing ManagerDigital Ads ManagerCopywriterMarketing Analytics ManagerLecturerAccount ManagerSales ManagerBusiness Development ManagerPartnerships ManagerTutorCommunity ManagerBusiness AnalystSoft Skills Trainer🎓 StudentCustomer ResearcherMBAMarketing DirectorProfessor

I am a Marketing and Sales professional with six years of experience in the food and beverage, automotive, and consumer packaged goods (CPG) industries. I have successfully led diverse teams on high-impact projects, demonstrating robust analytical skills, creativity, and effective project management. My international experience spans Argentina and Canada, providing me with a deep understanding of both LATAM and NA markets. Throughout my career, I have worked with various business models, including B2B, dealerships, B2C, and e-commerce. As a former marketing lecturer, I taught courses in product marketing and branding, refining my expertise. Currently, as an Account Executive at Procter & Gamble, I leverage my skills in data analysis, strategic planning, and persuasive communication to drive business growth. Services I Offer: • Business Growth Strategies: I develop tailored strategies to boost sales, enhance market presence, and grow your business. • Marketing and Branding: Crafting impactful marketing campaigns and effective product pricing strategies to maximize profit. • Market and Data Analysis: Providing detailed market analysis to identify trends and opportunities for data-driven decision-making. • Project Management: Ensuring timely and successful completion of your projects. • Sales Planning: Creating and executing strategic sales plans to achieve and exceed your business goals. • Career Coaching: Assisting with resume writing, interview preparation, and overall career development to help you succeed in your professional journey. Key Skills: • Project Management • Branding Specialist • Product Pricing and Profit • Market and Data Analysis • Persuasive Presentation • Sales Planning I am passionate about helping businesses and individuals achieve their goals. Whether you're looking to grow your business or advance your career, I am here to provide expert guidance and support.

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Work Background

Procter & GambleAccount Executive, Amazon Special Projects

Dec. 2023Toronto, Ontario, Canada · On-site

Graduate Business Council - Rotman School of ManagementPresident

Feb. 2022 - Apr. 2023Toronto, Ontario, Canada• Facilitated a productive debrief with Dean and Vice-Dean, exchanging insights on enhancing the Rotman experience for students, reflecting dedication to continuous improvement • Represented a diverse student body of over 1,000 individuals, contributing significantly to the institution's advancement and fostering a sense of unity • Orchestrated the rebranding and expansion of Rotman On Inclusion week, fostering an inclusive environment that welcomed all community members • Spearheaded the support for 35+ clubs, coordinating 200+ events that proved instrumental in students' academic and career journeys. This included networking sessions, case competitions, and socials, benefiting 4,000+ members • Cultivated stronger community ties through successful all-Rotman events attended by 200+, promoting connections and camaraderie among peers • Implemented transparent governance processes, enhancing accountability and decision-making alignment with the Rotman community's best interests • Strengthened communication channels and engagement strategies via an invigorated GBC brand and active social media presence, effectively reaching and resonating with the dynamic student cohort • Commended the dedicated Executive Team of the GBC and Rotman Clubs, collectively volunteering over 2,000 hours, empowering fellow students to thrive and flourish within the Rotman community • Elected by peers

Procter & GambleMarket Strategy and Planning

May. 2022 - Aug. 2022Toronto, Ontario, CanadaOral Care Business Unit - Toothpaste, Mouthwash and Whitening Brands: Crest, Scope, Arc

Nissan Motor CorporationBrand Manager

Dec. 2019 - Jun. 2021Vicente López, Buenos Aires, Argentina• Oversaw daily business and operations for 4 car models: generated +70% market share & +64% USD revenues • Developed business cases and market strategies for Sedan & SUVs; persuaded Market & Regional Directors and VPs for business case feasibility, and crystallized and executed +3 cases with proposed product strategy • Increased sales by 152% of scope models vs. forecast in Covid context by analyzing market price positioning • Launched New Sentra and X-Trail models; coordinated +20 members of cross-functional teams and external event producers; trained +200 dealership salespeople and managers on new product features by hosting webinars • Enhanced market researcher’s relationship by re-organizing accounts and payables decreasing fees by 26% • Promotion awarded for improving dealer & forecast management, -20% man-hours by creating Tableau-SAP reports

Nissan Motor CorporationSales Analyst - Sales Planning

Apr. 2018 - Dec. 2019Vicente López, Buenos Aires, Argentina• Managed relationships with international Sales Operations and Export teams to align local strategy objectives • Increased sales by 45% of 3 car models by outlining and executing 3-month sales-rep incentive plan

Pontificia Universidad Católica ArgentinaLecturer: Brand Strategy

Aug. 2020 - Feb. 2021Buenos Aires, Ciudad autónoma de Buenos Aires, ArgentinaBrand Strategy (Head) at the Bachelor’s of Marketing program • Give over 35+ lectures to classrooms of 50+, build mentor relationships with 10+ promising students

Pontificia Universidad Católica ArgentinaLecturer: Product Strategy

Jul. 2018 - Feb. 2021Buenos AiresProduct Strategy (Assistant) at the Bachelor’s of Marketing program

Pontificia Universidad Católica ArgentinaAdjunct Lecturer: Market Research

Mar. 2017 - Jul. 2018Buenos AiresMarket Research (Adjunct) at the Bachelor’s of Marketing program

Pontificia Universidad Católica ArgentinaAdjunct Lecturer: Consumer Behaviour

Aug. 2016 - Feb. 2017Buenos AiresConsumer Behaviour (Adjunct) at the Bachelor’s of Marketing program

SOGRAPEFinca Flichan | Sales Coordinator - Sales Planning & Operations

Sep. 2017 - Apr. 2018Buenos aires• Promoted after leading the Route to Market project with commercial departments, decreasing US$75k distributions costs, triple Co. coverage, 50+% volume and 51+% of gross margin • Developed and presented sales plan to top management & proposed sales force’s monthly objectives to Sales Director • Cooperated on inter-departmental projects: trade-marketing investment, S&OP, pricing and inventory improvement • Mentored intern struggling with her first job

SOGRAPEFinca Flichman | Sales Analyst - Sales Operations

Dec. 2016 - Aug. 2017Buenos Aires• Created reports analyzing sales variables: fcst accuracy, P&L, pricing, product mix & distribution. Reported to Sales Director • Invoicing, forecast accuracy, S&OP method participant, stocks and inventory control. • Sales process optimization • Report to the Sales Director

SOGRAPEFinca Flichman | Credit & Collection Analyst – Young Professional

Apr. 2016 - Dec. 2016Buenos Aires• Generated cash incomes projections with an 80% of accuracy & improved DSO by implementing inter-departmental meetings • AR follow-up, credit analysis, collection process optimization, cash-in projection • Relations with credit chambers of the industry, follow-up of clients in legal state, invoice of subproducts • Report to the Treasury and Finance Director

ChevronFinance Intern

Jan. 2015 - Dec. 2015Buenos Aires• Work-Study Experience: Finance Intern • College Senior Year, part-time • Responsibilities: Project Accounting, Inventory & Fixed Assets registration, General Ledger

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