Rafki Arem - senior Clients Partner, Httpool by Aleph

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Work Background

Aleph Group, IncSenior Client Partner - Criteo (a Commerce media / full funnel DSP)

Feb. 2023Jakarta, Jakarta, IndonesiaLeading sales team to maximizing achievement of revenue. Utilize expertise in navigating media agency dynamics, as well as a thorough knowledge of campaign buying, digital media planning, pricing models. Meet new prospects and existing clients regularly to understand their current and upcoming campaign objectives, KPI benchmarks and suggest solutions from our product portfolio which can assist them in meeting their marketing objectives. Sell advertising solutions, from a portfolio of products to new and existing advertisers. Prospect, source, and close deals with brand advertisers and/or media agencies. Market Research and Networking, stay up to date with market and competitor movements, new product launches in the market, attend industry events and conferences to generate new business leads. Accurately forecast on a weekly, monthly, and annual basis actual and projected sales revenue.

Entravision MediaDonutsSenior Client Partner - Performance Marketing service

Aug. 2022 - Jan. 2023Jakarta, IndonesiaAcquiring new clients and new business with quarterly target of revenue. Proactively grow client portfolio. Collaborating with local teams of large international and national app performance advertisers to understand their objectives, recommending best practices, and developing effective campaigns. Work closely together with internal ad-operations teams to ensure smooth campaign delivery. Monitor and analyze campaign performance on a daily basis. Helping advertisers build and execute effective campaigns, measure results, and renew / up-sell to drive revenue growth.

AarkiSales and Partnership Director - Indonesia at Aarki LLC (sub of Skillz, NYSE:SKLZ)

Jun. 2019 - Jul. 2022Mountain View, California, United StatesAarki helps companies grow and re-engage their mobile users, using machine learning (AI), big data, and engaging creative. Headquartered in Mountain View, California, Aarki is a global company with offices in London, New York, Seattle, Seoul, Singapore, Jakarta, Tokyo, Manila, Bangaluru India, and Yerevan. Main responsibilities: Being AARKI representative for Indonesia and maintaining strategic partnership with Indonesian accounts. Cultivate and expand existing accounts through frequent communications. Understand client's KPI goals and focus on services that will promote plan objectives. collaborate with cross-functional departments to achieve country sales targets.

iCar Asia LimitedMedia Account Manager, Mobil123.com & Otospirit.com

Aug. 2018 - Jun. 2019Greater Jakarta Area, IndonesiaManaging current account allocated (OEMs, Financial services, Insurances, After market brands, etc) and approaching new prospects for digital advertising solutions. Working closely with Advertising Agencies and Brands. Building & maintaining good relationship with all clients. Achieving monthly target, trimester target and annual target in Sales. Coordinate with related internal departement according to the advertising matters until ready to live.

Forbes IndonesiaSenior Sales and Event Manager

Jan. 2016 - Jul. 2018Greater Jakarta Area, Indonesia

Forbes IndonesiaSales Marketing Manager (Advertising and Events)

Apr. 2014 - Dec. 2015Greater Jakarta Area, Indonesia1. To achieve target in advertising sales and events sponsorship. 2. building relationships with clients and vendors. 3. Prospecting new advertisers 4. To create new ideas for events to increase revenue. 5. Preparing proposals, marketing collaterals, follow up on late-payments, etc. 6. Responsible for partnership program and clients services.

Forbes IndonesiaPR & Event Manager

Apr. 2012 - Mar. 20141. Building relationship with clients, vendors and partners. 2. Responsible to manage all events, (preparation, execution and reporting) 3. Responsible for PR programs, marchandising, marketing collaterals, press release, etc. 4. Responsible to assess all event requests and partnerships proposals

Masyarakat Ekonomi SyariahVice Executive Director (Marketing, Events and Communications)

Jun. 2006 - Mar. 2012Greater Jakarta Area, Indonesia1. Responsible to manage annual meetings, regular programs and events (training, seminar & conference). 2. Responsible for sponsorship sales and funding. 3. Responsible for membership programs. 4. Responsible for media and public relations. 5. Reporting directly to the Executive Board.

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