Brittany Martinez

Associate Director, Analytics @MMC

Influencer Marketing ManagerMarketing Director💸 MarketingMarketing Analytics Manager🧨 ConsultingCommunity ManagerBusiness Analyst

Brittany has significant digital and social strategy experience and a demonstrated history of working in the advertising industry, where she supported a wide variety of consumer and lifestyle clients including Daily Harvest, ONE Bar, Raos, Lola, Amazon Publishing, P&G (Olay Body, joy+glee, Gillette, Charmin, Tide, Crest), Huffy Corporation, Wyndham Hotels, Galderma, as well as the rebranding of Midol. She’s successfully launched influencer campaigns, executed paid media buys, and is well-versed in content creation and copywriting. This breadth of digital and social experience, especially in metrics and reporting to uncover strategy and optimizations, led her to her role in social analytics, where her work spans across KPI building, campaign tracking and performance measurement, social listening, and audience analysis. She’s passionate about digging into the numbers to help spark innovative thinking and craft actionable insights for her clients.

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Work Background

Marina Maher CommunicationsSenior Account Supervisor, Social Analytics

Oct. 2022New York City Metropolitan Area

Marina Maher CommunicationsAccount Supervisor, Social Analytics

Oct. 2021 - Nov. 2022New York City Metropolitan Area

Marina Maher CommunicationsSenior Account Executive, Digital

Dec. 2020 - Nov. 2021New York City Metropolitan Area

Lippe TaylorSenior Account Executive, Digital

Apr. 2020 - Dec. 2020New York, NY, United States

Citizen RelationsDigital Account Executive

Dec. 2018 - Mar. 2020Greater New York City Area

Citizen RelationsJunior Account Executive

Mar. 2018 - Dec. 2018New York, NY-Supporting client account management across consumer lifestyle and travel brands, including Super 8 Hotels and Duracell -Developing & executing influencer engagement campaigns for Procter & Gamble brands -Event planning and Adobe Creative work for brand events/activations -Supporting company’s social media platforms, including content development and community management

We Are LMSAccount Manager

Apr. 2017 - Jan. 2018Greater New York City Area-Lead client accounts across wide variety of consumer lifestyle brands including Daily Harvest, Hippeas, ONE Bar, Gem & Bolt, and Amazon Publishing -Developed & executed influencer engagement campaigns and client activation events -Managed event planning for clients in addition to managing vendor relationships for LMS -Researched & engaged audience influencer targets for clients -Oversaw Salesforce campaigns and metrics tracking for all accounts -Managed account finances and billing

We Are LMSMarketing Intern

Jan. 2017 - Apr. 2017Greater New York City Area

SWAROVSKIMarketing Intern

Jun. 2016 - Sep. 2016Greater New York City AreaCreating brilliant solutions to help our customers win! Founded in 1965, the Swarovski Gemstones Business leads the field worldwide, employing only the finest raw materials and the strictest manufacturing standards to conceive our Genuine Gemstones and Created Stones. Today, Swarovski applies 120 years of technical expertise and creative vitality to a vast and colorful world of inspiring products – from jewelry, watches, and eyewear, to selected electronic devices.