12+ years of experience in digital marketing, with an expertise in social media (organic and paid ads), search (organic strategy and Google ads) as well as website management (Wordpress design and development).More...
Brittany Martinez
Associate Director, Analytics@MMC
Verified
Brittany has significant digital and social strategy experience and a demonstrated history of working in the advertising industry, where she supported a wide variety of consumer and lifestyle clients including Daily Harvest, ONE Bar, Raos, Lola, Amazon Publishing, P&G (Olay Body, joy+glee, Gillette, Charmin, Tide, Crest), Huffy Corporation, Wyndham Hotels, Galderma, as well as the rebranding of Midol. She’s successfully launched influencer campaigns, executed paid media buys, and is well-versed in content creation and copywriting.
This breadth of digital and social experience, especially in metrics and reporting to uncover strategy and optimizations, led her to her role in social analytics, where her work spans across KPI building, campaign tracking and performance measurement, social listening, and audience analysis. She’s passionate about digging into the numbers to help spark innovative thinking and craft actionable insights for her clients.More...