Electronic Arts (EA)Intern
Feb. 2011 - Oct. 2011I worked in the EAi division, which produces games for Facebook and mobile phones.
Customer relations for Brazil and Latin America.
Results-oriented.
Main clients: Samsung, LG, Motorola, Nokia, Sony Ericsson, Vivo, TIM, Claro, and Oi.
I initiated the entire age rating process through the legal department for submission to the Ministry of Justice.
Familiar with contracts.
Results analysis, forecasting, and commercial presentations.
During this period, I helped the team move from 4th to 2nd place globally.
App stores – Samsung Apps, Ovi Store, Android Marketplace.
Launch of the FIFA 12 promotion in Mexico.
Challenges:
– Approval of FIFA materials
– Delays in obtaining approvals
– Promotion-related costs
– Approval of media campaign materials with product managers in Europe and the USA
– Approval of advertising spots for Brazil and Latin America
Affiliate launches – Brasiltec, Renxo, One Brasil.