Larissa Leeper - Creative Director, Ravel Brands

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Network Power<100 people

Roles

💸100%

Marketing

✨100%

Business Owner

Geos

🇨🇦100%

Canada

Work Background

EatonCreative Lead, Global Employer Brand

Jul. 2022Cleveland, Ohio, United States

EatonSenior Designer, Content Creator

Nov. 2018 - Jul. 2022Cleveland, Ohio• Lead in the creation of design materials for the HR department, with focused attention on converting messages to clean, understandable visuals for the CHRO of this global corporation • Uphold brand standards in the creation of presentations, development programs, SharePoint sites and more • Highlight: Named and designed our new leadership development program LeaderX, a sprint-based course required for all current and new leaders at Eaton— this multinational effort required translation in 7 languages and versioning of all print, web and email graphics

Ravel BrandsCreative Director

May. 2003Cincinnati, OH · Remote• Run all aspects of the project lifecycle, and engage individual creative contributors as needed to ensure the intended vision is brought to life… leaving the client, the team, and the end-user happy with the final product • Custom design brands for small businesses and organizations (logo, website, sell sheet, business card, large signage, canvas/wall art, PPT presentation, etc.) • Ghost design and develop brands and websites for 6 other agencies • Highlight: Clients and agencies continually commend me for my first-rate client care, attention to the small things and exceeding expectations

Connect Branding and MarketingCreative Director

Aug. 2013 - Feb. 2018Atlanta, Georgia• Managed a team of 8 creatives (designers, developers, copywriters and project managers) and several sub-contractors (designers and developers) • Strategic thinking in evaluating the client need • Oversaw 60+ projects and ensure they are completed on time and to my design standard • Led team meetings and assign resources and timelines to each project • Code and format front-end web content to ensure the best user experience • Wrote Development Requirements for web developers, perform QA testing on all developed websites • Communicated with clients from Orientation call, to project status, brand/web design reveal presentations and website training calls, ensuring client satisfaction

OptumRxMarketing Specialist, Presentation Design

Jan. 2010 - May. 2013• Marketed OptumRx programs, products and services through both visual design and slide deck management contributing to new sales growth and client retention activities. • Instrumental in creating top-notch presentations to sell OptumRx business • Owned sales presentation development, from discovery meetings to slide design and deck production • Project management and implementation of new member welcome kits being sent to millions of members • Managed a high-visibility project, assigned this task by Senior Leadership for Talent Management Program • Created and managed internal and external marketing e- newsletters • Upheld brand design and messaging standards • Quickly executed one-off designs as needed, such as custom flash animation for tradeshows

Anthem, Inc.Marketing Specialist

Jul. 2007 - Mar. 2008Remote• Owned presentation development, from discovery meetings through slide design and deck production. • Developed and managed the online PowerPoint slide library implementing a process for regular slide updates and story changes; Owned company-wide training on the tool • Designed the NextRx PowerPoint templates used across the organization. • Created and managed HTML Email newsletters and print newsletters to communicate both internally to associates and externally to key industry audiences.