Pawel Goldych - Content and Community Manager, media.monks

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Work Background

Media.MonksContent and Community Manager

Aug. 2023Madrid, Community of Madrid, Spain · RemoteClient: Intel (role description below) - Developing and implementing monthly content calendars to uphold a consistent posting schedule, optimizing content for maximum impact. - Creation of diverse content for Intel Poland's social media platforms, including Facebook, Instagram, LinkedIn, and X profiles. - Working with a team of designers and animators to execute content ideas effectively. - Tailoring content to resonate with various target audiences, encompassing B2B and B2C, ensuring an appropriate tone of voice for each demographic. - Crafting various content formats such as Instagram reels, static images, animations, carousels, memes, polls, text-based posts, quote retweets, and shared links. - Creation of timely and relevant reactive content in response to current news, maintaining a high level of up-to-date engagement. - Proactively engaging with Intel's community members, fostering discussions, addressing non-customer service inquiries, and cultivating a strong rapport between followers and the company. - Collaborating with an external company for post-boosting, overseeing the structured boosting schedule, communicating post preferences, reviewing prepared boosts, and providing final approval for optimized post promotion. - Regularly assessing content performance metrics to refine strategies and enhance engagement.

BoltSocial Media Community Manager

Jan. 2022 - Aug. 2023Warsaw, Mazowieckie, Poland- Played a pivotal role as one of the first members of the community management team at Bolt, actively contributing to the development of workflows and processes for effective community engagement from the ground up. - Designed and implemented a comprehensive training course for Customer Support (CS) agents, focusing on optimizing the use of community management software used by Bolt. - Established robust lines of communication between community management and customer support, indirectly identifying and rectifying process gaps by providing constructive feedback and measuring subsequent improvements. - Mentored junior colleagues, providing guidance and creating resources to facilitate their learning curve in understanding the intricacies of community management. - Orchestrated community management for 2 Facebook and 2 Instagram profiles, encompassing both Bolt Food and Bolt's main profiles, ensuring consistent engagement, responsiveness, as well as effective moderation. - Managed and grew Bolt's driver group by 50%. My duties included content creation, group moderation, vetting and approving legitimate Bolt drivers, approving user-generated content, and executing giveaways to enhance driver engagement. - Monitored general sentiment on social media and specifically tracked sentiments related to company initiatives, services, and advertising campaigns. - Produced regular weekly reports, presenting insights during strategic meetings with high management, contributing to data-driven decision-making processes. - Specialized in handling high-priority social media cases. Stepped in to formulate responses in coordination with key stakeholders, emphasizing proactive damage control and safeguarding the company's image.