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Work Background
Reddit, Inc.Client Partner
Jun. 2022
Liftoff MobileAccount Executive
Mar. 2021 - Jun. 2022San Francisco Bay Area
SpotifyClient Solutions Partner
Apr. 2019 - Feb. 2021San Francisco, California, United States• Managed and grew relationships with direct clients and agency contacts across the West Coast and Mid-West to deliver a nuanced understanding of Spotify’s advertising platform
• Lead strategic development of planning to unlock advertising budgets to achieve an average of 182% to goal in Q3 2020 • Proactively shared key market insights and data points to keep the platform top of mind for advertisers • Spearheaded internal, cross-functional communication within Spotify’s Advertising business unit to ensure best-in-class customer service
• Be the pre-sale expert across podcast, programmatic, data audience solutions and insights within Spotify Advertising to formulate a strategic offering to meet client objectives
ZEFRAccount Manager
Jul. 2018 - Apr. 2019Los Angeles, California, United States• Tactically utilized data within Doubleclick for Publishers and Google Ads to upsell while managing 20+ simultaneous campaigns as the activation POC for national clients and their international counterparts
• Managed best practices and optimizations within campaign activation to secure $7.9M in budget across Q3 and Q4 2018
EssenceAssociate Planner
Jul. 2017 - Jul. 2018New York, NY and Los Angeles, CA• Created media plans with the planning team for digital focused campaigns by analyzing vendors for to meet campaign KPIs
• Deepened relationships with vendors to enhance overall rapport • Trained and created a support system for account coordinators in pacing, reconciliation, and day-to-day campaign maintenance
EssenceAccount Coordinator
Jun. 2016 - Jun. 2017New York, NY• Built planning, campaign execution and billing processes to establish Target as a client for Essence Global in 2016
• Owned and implemented campaign execution for Target
M&C Saatchi PRAssistant Account Executive
Jan. 2016 - May. 2016New York, NY• As a founding member of M&C Saatchi PR NY, crafted brand engagement initiatives for new business, ideated plans and structure for business development, and identified brand truths for brainstorming to develop client strategies
Rubenstein AssociatesAccount Coordinator
Jul. 2015 - Jan. 2016Greater New York City Area• Strategized select key media outlets for placement of print, online and social media within Arts and Culture in New York City
SpotifyCampus Influencer and Social Media Manager at Boston University
Sep. 2014 - Dec. 2014Boston, MA• Organize three university-wide charity events
• Develop marketing strategy to circulate promotional information about Spotify
• Manage the social media outlets for the Spotify at BU team
Boston University - African American Studies ProgramSenior Office Assistant
Apr. 2012 - May. 2015Boston, MA• Perform clerical office duties
• Edit department website using WordPress software
• Organize e-communication for events using MailChimp
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