Iryna Fedchenko - Social media and Content Manager, YouTube Coach, You Media Growth

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Work Background

You Media GrowthSocial Media and Content Manager, YouTube Coach

Sep. 2022On-siteI've curated and coached over 300 businesses, offering valuable insights and action plans for organic social media growth. I also conducted comprehensive analytics reports, informing data-driven decisions and optimizing organic growth through video content marketing.

ADI by MundumYouTube expert Host

Mar. 2020 - Dec. 2020Mexico City, MexicoI elaborated a plan and hosted 5 virtual master classes for the online academy ADI by Mundum. The topics covered in the masterclasses were: social media influence, content plan for a YouTube channel and trends searching, making and posting a YouTube video, YouTube channel monetization options, Influencer career and economic opportunities as a content creator.

Burumbio ProductionSocial Media Strategist, Content Producer

Sep. 2019 - Sep. 2022Produced social media content including script writing for brands like “Azar”, “Picture this” and “Established Titles". Performed audits and developed content strategy for several educational YouTube channels and TikTok accounts such as Serendipia Data, Idiomas Fácil con Liza, Betsy Reuss, Dulce Dagda Fit. Elaborated social media marketing strategy for Maria Oliver luxury bags brand. Developed and hosted an online course “Your success on YouTube”.

Imagen Digital MéxicoReporter

May. 2018 - Jul. 2018Mexico City Area, MexicoReporter and interpreter at the FIFA World Cup 2018. I´ve produced and created reportages about sports and cultural topics, live streamed for television and social media accounts.

Iryna FedchenkoIndependent Content Creator

Mar. 2016 - Sep. 2019As an independent influencer, I grew my own YouTube channel to 800k subscribers. Developed creative ideas and used search engine optimization to get my videos to over 4 million views and convert them to viral trends over YouTube platform. As an edutainer and lifestyle content creator, I managed and developed content for TikTok, Instagram and Facebook growing to a total of 1 million followers solid fan base. Created an engaging content for influencer marketing campaigns for multiple lifestyle brands such as Toyota, Lingoda, Elsa Speak, Binance, Glamira and others.

TelevisaTV Host and Reporter

Apr. 2015 - Mar. 2018Mexico City, MexicoJournalist and host for the project "Rusia Revelada" FIFA World Cup 2018. Covered the FIFA Confederations Cup Russia 2017. I researched topics and hosted reportages, as well as live streamed for television and social media accounts.

Uno TVTv Host

Jan. 2014 - Feb. 2014MexicoRussian speaking Host for the coverage of the 2014 Winter Olympics (Sochi 2014)