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Network Power<100 people
Roles
🔥50%
Startup Founder
💸50%
Marketing
💰25%
Investor & VC
Geos
🇧🇷50%
Brazil
Work Background
OneDashFounder & CEO
Nov. 2022BrasilTransformamos mais de 30 anos de expertise na área de Growth em um sistema de BI inteligente que se pluga a mais de 20 fontes de dados e traz recomendações customizadas para e-commerces e startups venderem e lucrarem mais.
Urca AngelsAngel Investor and Strategic Growth Advisor
Nov. 2020Rio de Janeiro, Brazil
Escale DigitalHead of Growth (Finance Business Unit)
Nov. 2020 - Dec. 2021São Paulo, Brazil
Escale DigitalHead of Growth (Telecom Business Unit)
Dec. 2019 - Nov. 2020São Paulo Area, Brazil
Saga SolutionsCEO
Sep. 2018São Paulo, BrazilAjudamos e-commerces e empresas de tecnologia a crescerem criando, implementando e otimizando suas máquinas de vendas digitais. Desenvolvemos uma metodologia única que se apoia no método científico para atingir resultados inacreditáveis com alta confiabilidade e previsibilidade.
Clínica SiMHead of Growth
Jan. 2017 - Sep. 2018Fortaleza Area, BrazilOversaw Marketing, Technology, Business Intellingence and Call Center.
Main projects and results:
- 80% growth YoY in revenues, thanks to experimentation and implementation of successful strategies to increase the number of clients and their lifetime-value;
- Implemented a Business Intelligence system, based on a datawharehouse connected to the company's ERP, delivering real-time KPIs and Reports to all sectors of the organization;
- Restructured the Call Center implementing a tickets management system and organized it into squads responsible for diferent demand profiles, and diferent variable compensation programs for each squad;
- Lead the design, development and implementation of a new online apointments system that multiplied the number of online apointments by 4;
- Lead de the design, development and implementation of CRM rules to retain clients, reducing no-show rates in 18%
Clínica SiMGrowth Manager
Jan. 2016 - Jan. 2017Fortaleza Area, Brazil- Redesign and improve user experience leveraging advanced data analysis and new technologies integration
- Manage and improve Call Center operations
- Structure and monitor sales and quality KPIs
- Develop and monitor customer acquisition campaigns and online/offline marketing KPIs such as CAC, LTV, ROI and conversion rates
Visiona Tecnologia Espacial S.A.Business Development Analyst
Feb. 2014 - Jun. 2014São José dos Campos Area, Brazil- Build the strategic planning and technological roadmap to new satellite service lines and negotiated partnerships with global players.
- Support the Brazilian Ministry of Defense and Telebras, both clients of the Brazilian Geostationary Satellite Program, in executive tasks such as satellite insurance bidding process and control centers organizational design
- Coordinate the engineering team in building satellite system specifications for the Brazilian Marine Defense System (SisGaAz) RFP lead by Embraer
- Represent Visiona in seminars and space fairs, generating leads and potential partnerships.
- Design Visiona’s website technical, content and visual identity guidelines in cooperation with Embraer marketing team
McKinsey & CompanyBusiness Analyst
Jan. 2012 - Feb. 2014Salvador Area, BrazilMore than 10 projects in different industry sectors such as Energy, Oil & Gas, Raw materials, Telecom and Packaged Goods.
Projects were majorly focused in diagnostic, strategy, purchasing, organization and marketing:
- PMM office of major energy distributors in Brazil
- Financial modelling for a local gas distributor acquisition by an international fund
- Diagnostic and Strategic Planning for a major mining company
- Organizartional Design of a major brazilian cement company
- Optimization of oilfields development process in Mexico
- Revenues, CAPEX and OPEX 5 years projections for a Telecom company
Among other internal and external projects.
Ernst & Young FranceIntern in Actuarial Services
Sep. 2010 - Jan. 2011Build actuarial reports to European mid/large size companies
Optimize actuarial analisys process with automated macros in VBA.
GSea DesignSoftware project and development
May. 2010 - Sep. 2010Lorient Area, FranceDeveloper of a software for the deployment of finite elements studies results. (C++/CLI, C# .NET framework) The program mixes some CAD functions like the creation and design of new projects with the finite elements analysis by local-use softs. It is completely adapted for high performance sailing ships projects.
UnBResearch Assitant
Jun. 2009 - Aug. 2009I helped to perform simulations on the behavior of KV1 ion channels using NAMD/VMD (Nano Molecular Dynamics/Visual Molecular Dynamics) softwares. These simulations had the aim to study of new blocking anesthetics substances and ion channels relaxation in the cell membrane.
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