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Network Power<100 people
Roles
๐Ÿ”ฅ40%
Startup Founder
โœจ40%
Business Owner
๐Ÿง‘โ€๐Ÿ’ผ40%
C-level Executive
Geos
๐Ÿ‡บ๐Ÿ‡ธ40%
United States
๐Ÿ‡ฎ๐Ÿ‡ณ20%
India
Work Background
Data Scientist
Newell BrandsData Scientist
May. 2022 - May. 2023Hoboken, New Jersey, United Statesโ—‰ Predictive Model for Consumer Churn: ๐Ÿ“ˆ Utilized Azure Databricks and Pyspark to construct a machine learning model aimed at predicting consumer churn for Yankee Candle Company. Deployed the model live, providing insights via a Power BI dashboard. Further explained the influential factors behind the model predictions. โ—‰ Real-time Business Intelligence Alert System: โš ๏ธ Designed and executed a proactive BI alert system. Leveraged SQL and Python for real-time monitoring of critical website metrics such as Bounce Rate and Checkout Rate, triggering alerts to business leaders during abnormal activity. This proactive approach improved decision-making efficiency and promptly addressed potential business issues. โ—‰ Automated Data Analysis Pipelines: โš™๏ธ Engineered automated pipelines for regular data analysis and reporting. Employed Databricks, Power Automate, and Azure Data Factory for a streamlined and efficient data management process, saving time and resources. โ—‰ Impact Analysis of SMS and Email Campaigns: ๐Ÿ“Š Led an intensive analysis to measure the impact of SMS and Email marketing campaigns on revenue for brands including Yankee Candles, Marmot, and Coleman. Identified non-responsive customers, significantly reducing direct costs and enhancing the efficiency of marketing efforts.
Graduate Research And Teaching Assistant
Oklahoma State UniversityGraduate Research And Teaching Assistant
Aug. 2021 - Apr. 2022Stillwater, Oklahoma, United Statesโ—‰ Course Assistant in Marketing Analytics: ๐Ÿ“š My primary role was to support the professor by managing the Canvas Learning Management System and grading assignments. โ—‰ Anti-Human Trafficking Research: ๐Ÿ•ต๏ธ Assisted my professor in conducting significant anti-human trafficking research. This important work revolved around studying the persistence and movement of phone numbers within escort advertisements, thereby contributing to a broader understanding of trafficking patterns.
Manager, eCommerce Analytics
Mohan Spintex India LimitedManager, eCommerce Analytics
Jun. 2017 - Jun. 2021Vijayawada, Andhra Pradesh, Indiaโ—‰ Engaged in Amazon monthly sales reporting and utilized time series analysis and ARIMA models in R ๐Ÿ“Š for Prime Day sales forecasting, resulting in a 10% reduction in forecast error. โ—‰ Streamlined data governance by implementing data cataloging and management practices ๐Ÿ“š, enhancing data accuracy and accessibility across the organization. โ—‰ Created interactive dashboards using Power BI ๐Ÿ“ˆ, delivering real-time insights into sales and customer behavior to key stakeholders. โ—‰ Executed RFM (Recency, Frequency, Monetary) analysis using Python ๐Ÿ and SQL ๐Ÿ—ƒ๏ธ for customer segmentation, leading to improved targeted marketing strategies and a 15% increase in customer retention.

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