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Work Background
Digital Endorsement GroupHead of Creative
Jan. 2025California, United StatesAt Digital Endorsement Group (DEG), our mission is to craft exceptional brand solutions with purpose and precision. Guided by honesty and a commitment to quality, we deliver creative, innovative strategies that resonate with our clients’ unique stories. Every project reflects our dedication to craftsmanship, thoughtful execution and responsiveness—ensuring timely, impactful results that inspire growth and success.
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thedeg.co
San Diego City College Graphic DesignProfessor
Jan. 2025San Diego, California, United StatesThis course is the first in a series of interaction design courses. Students explore the fundamentals of interaction design processes and methodologies in the context of website design. Emphasis is placed on using research and strategy to create strong information architecture and responsive website layouts. Instruction includes an overview of current industry tools and software. This course is intended for graphic design and interaction design students.
UC San DiegoMember of the Board of Advisors
Sep. 2024
d5iveBrand Consultant
Jan. 2024United StatesI consider myself an Experience-Driven Creative. I strive to build brand value that comes to life through digital, print and just about anything else a person engages with. I foster high-performing creative teams that shape and elevate brand vision and design standards. I drive brand equity and ensure consistent experiences across all channels. My leadership spans brand strategy, content strategy, creative direction, UX/UI design, product design, social media marketing, design systems and more. Adept at securing new business, I manage client relationships and champion
creative solutions. I leverage technical knowledge – including object-oriented design, user experience design and system architecture – to inform strategic decisions and optimize brand experiences. My 20+ years of experience in brand and digital development across platforms ensures a data-driven approach to marketing and e-commerce success.
– Clients Polaris, Google, Netflix, Rolex, Ford, Lincoln, Mazda, Facebook, United States Marine Corps, adidas, QUALCOMM, Energizer, Nokia, Sazerac, Target, Unicef, Indian Motorcycles, CBRE, Intuit, Salesforce, to name a few.
The Outpost Moto ShowFounder
Apr. 2021Pioneertown, California, United StatesTHE OUTPOST MOTO SHOW
The Sound Stage . Pioneertown California The Outpost Moto Show is for the Culture, Camaraderie and Craft of all things custom in the Moto Community. https://www.theoutpostmotoshow.com/
Folklore DigitalExecutive Director of Creative
Jan. 2020 - Jan. 2024North AmericaResponsible for leading a multifaceted creative team encompassing brand strategy, content creation, user experience (UX/UI) design, social media marketing and new business development, driving brand growth and client acquisition. Lead the FOLKLORE teams in pitching and winning new work with potential and current clients. Responsible for client contact and representing creative to clients and partners. Experienced in object oriented design patterns, pragmatic user design, system architecture and setting up teams for success by planning and running processes.
PROCESS_PRACTICEBrand & Creative Consultant
Sep. 2018California, United StatesPROCESS_PRACTICE was founded as a brand and design consultancy. P_P works with meaningful clients to elevate their brand and better service their audience through thoughtful design.
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processpractice.com
BRADLEYFounder
Jan. 2018North CarolinaHere at BRADLEY, we believe a man can enjoy going to work while earning a good keep, driving fast cars, riding loud bikes, fishing on the weekend, joy rides just to grab a cold beer and know how to freshen up for a night on the town. You deserve a simple and clean grooming product that isn’t fussy. YOU DESERVE SOME FUKN BRADLEY BRADLEY "Always a Gentleman." bradleyforlife.com –
Mucho! Mucho! TacoTaco Pimp
Jan. 2017 - Jan. 2020Joshua Tree, California, United StatesWe are Mucho! Mucho! Our belief is that fresh and healthy food brings people together. We focus on seasonal ingredients, vibrant flavors and traditional recipes from Southern California and the Southeastern Atlantic. We partner with local businesses and nonprofits to support our community. We are a family business fromGoldsboro, NC and San Diego, CA.
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This is our company.This is our passion. muchomuchotaco.com
San Diego Portfolio StudioInstructor
Jan. 2014 - May. 2018Greater San Diego AreaI was the digital design program lead. My focus was strengthening and growing the digital education system in SDPS. I developed and taught classes with a focus on visual design, interaction design, user experience, brand strategy, mobile first strategy and content development. Mobile Experience Design
Web Page Design
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