Years of experience: 21

BrazilGrowth HackerDigital Ads ManagerHead of GrowthMarketingEvent Producer

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Marcelo's Career Path
Vice President Go-to-Market LatamApr. 2022 -
Mar. 2023
Access | Information ManagementVice President Go-to-Market Latam
São Paulo, Brasil- Participation in cross-functional strategic conversations with Global leadership, driving innovation and experience on marketing and sales fronts across Latin America. - Planning commercial and marketing actions, taking advantage of regional synergies, balancing markets and bringing local relevance with a competitive approach to achieve sustainable results. - P&L management, budget and inve...
Sales and Marketing DirectorFeb. 2019 -
Apr. 2022
Access | Information ManagementSales and Marketing Director
São Paulo, Brasil- Design of the portfolio strategy, expanding Brazil’s BPO technology solutions to other countries, representing 65% of the region's revenues. - Revenue diversification, reducing concentration risks through a strategic sales plan expanding the number of customers (document management services) by over 1 million cubic feet/year. - Development of a marketing plan, increasing brand recognition, ...
Senior Marketing ManagerApr. 2015 -
Feb. 2019
Access | Information ManagementSenior Marketing Manager
São Paulo, Brasil- Implementation of the customer service area, with NPS above 75 in the past five years. - Responsible for integrating newly-acquired companies, ensuring customer base retention and growth, planning rebranding strategy for all Latin American countries. - Strategy planning encompassing digital marketing, website, SEO, social media, Google Ads campaigns, and content generation to boost business...

Marcelo's Posts

  • How I can help you

    I can: - Improve lead generation - Enhance sales and marketing - Boost client engagement and satisfaction Competitive edge: - 20+ years in marketing - Expertise in Latam markets - Proven success with top companies

  • People I am looking for

    Ideal clients: - Small to large projects - Companies of any size - Diverse industries

  • Experience & Cases

    Achievements: - Expanded Access's Latam footprint - Rebranded 18 companies in 5 countries - Achieved 30% revenue growth yoy for 5 years Clients: - Santander - Bank of America - Itau

  • How to contact

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  • About myself

  • Job Description

  • How to contact

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