Years of experience: 7

MarketingDesignConsultingUnited StatesEmail Marketing ManagerDigital Ads Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Shannon's Career Path
Marketing DirectorNov. 2022 -
Present
AXE PRIME LLCMarketing Director
United States · RemoteOrchestrated transformative marketing strategies for AXE Prime, a premier pharmacy benefit and subscription service powerhouse. Pioneered direct-to-consumer pharmacy savings initiatives, mastering pharmacy contracting, network optimization, and savvy pricing tactics. Championed holistic healthcare enhancements, broadening access to essential services like dental, vision, and telehealth. Engin...
Founding Member - DEI CommitteeJun. 2022 -
Nov. 2022
Advia Credit UnionFounding Member - DEI Committee
Kalamazoo, Michigan, United StatesFounding member of a DEI committee focused on evaluating and improving diversity, equity, and inclusion opportunities within the organization. Conducted thorough assessments of existing practices to identify improvement areas, laying the groundwork for organizational change. Collaborated with various teams and stakeholders to develop DEI initiatives that are effective and resonate across all ...
Senior Marketing Specialist/Project ManagerSep. 2018 -
Nov. 2022
Advia Credit UnionSenior Marketing Specialist/Project Manager
HybridContributed measurably to the organization’s marketing team - in my tenure, Advia grew to a $3B financial institution in the top 2% of credit unions nationwide, an increase in growth of more than $2B. Generated new promotional incentives and email nurture campaigns for our Mortgage loan portfolio, resulting in a year-over-year increase in applications of 116% and a revenue increase of 49%. In...

Shannon's Posts

  • About myself

    With 15+ years in marketing, I specialize in boosting brand visibility and engagement via innovative, direct-to-consumer campaigns. Expert in planning, budgeting, and leveraging consumer insights to drive growth and ROI. Skilled in SEO, content marketing, and brand development.

  • Job Description

    I’m looking for a position that will allow me to spearhead innovative digital strategies, craft brands with impact, and drive engaging content that reflects core values and positions companies as industry leaders.

  • Marketing Leader Seeking Impactful, Creative Role

    I’m on the lookout for a role where I can make a splash in the digital marketing world. I’m all about getting creative with technology and trends to make brands stand out and grow. Crafting strategies that aren’t just about sales, but also about making a real connections.

  • How to contact

    If you're interested, please fill the form. P.S. If you know a right person, please make an intro or share with him/her the link to this page.

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