Colombia, Bogotá• Spearheaded marketing process automation via CRM, integrating creative assets, technology solutions, and strategic workflows to optimize campaign execution and performance.
• Monitored lead funnel and key metrics, driving data-driven decisions, identifying performance gaps, and implementing innovative solutions to maximize strategy adoption and ROI.
• Served as end-to-end Project Manager ...
Sep. 2022 - Present
Syneos HealthAutomation Business Owner - Data Ops Specialist
• Serves as the Product Owner, leading a global software development initiative with enterprise-wide impact, supporting core operations across 8+ departments. Oversaw 7 major releases and continuous enhancements; served as key liaison with executive leadership team, delivering metrics and UAT insights that secured future funding and strategic alignment.
• Leads cross-functional project teams ...