Years of experience: 21

Startup FounderITUX/UI DesignerProduct DesignerData Scientist🐦 Design

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Sam's Career Path
Founder & Principal Behavioral ScientistJan. 2025 -
Present
Cole ClarityFounder & Principal Behavioral Scientist
I help organizations prove what works and eliminate what doesn't through balanced, rigorous testing and behavioral science. After years of building enterprise-scale testing frameworks and processing hundreds of experiments across Fortune 50 companies and innovative startups, I founded Cole Clarity to transform how organizations make decisions. Businesses need to find the sweet spot between qu...
Head of Behavioral ScienceJan. 2024 -
Jan. 2025
behamicsHead of Behavioral Science
Innovator at the intersection of AI and Behavioral Science. Focused on elevating client engagement and success in eCommerce. Advise clients on the application of AI-driven behavior change solutions, nurture international client relationships, and ensure outstanding satisfaction through innovative Nudge solutions and strategic insights. I work with clients to develop novel Nudge solutions grou...
Director, Behavioral EconomicsSep. 2021 -
Jan. 2024
HumanaDirector, Behavioral Economics
Team leader responsible for managing enterprise test design processes and infrastructure at Humana. Each year at least 100 prospectively designed field experiments, observational studies, pilots, etc. navigate this process. Guiding the evolution of the enterprise rapid learning strategy alongside clinical, financial, data science, and business leaders. Leading the development of an internal e...

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