Years of experience: 10

Brand Marketing ManagerMarketing

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Minu's Career Path
Marketing ManagerOct. 2023 -
Present
FEEDWELLMarketing Manager
Sydney, New South Wales, Australia• Lead end-to-end strategy and execution of seasonal and key occasion marketing campaigns to drive and maximise sales • Oversee concept-to-launch strategy for new product development in collaboration with menu development and operations teams, aligning with market trends and customer insights • Deliver high-impact creative for product launches, campaign visuals, packaging, and promotional ass...
Marketing ManagerJul. 2023 -
Feb. 2024
Brooklyn DonutsMarketing Manager
Engaged to lead the execution of the Brand Re-fresh and create foundational marketing processes across: • New Product Development • Seasonal and LTO Marketing Campaigns • Creative Development • New Store Local Marketing • Social Media & Email
Brand ManagerJul. 2019 -
Apr. 2023
The Cheesecake ShopBrand Manager
Sydney, Australia• End-to-end product, promotional and seasonal campaign management for the ANZ markets from ideation through to implementation, monitoring and post campaign analysis • Managing the new product development process for seasonal campaigns and leading cross-functional teams to bring the products to market. Involvement in NPD process of long-term product categories and extensions. • Management of ...