Years of experience: 27

United StatesCopywritingContent WriterMarketingCopywriterBlog Manager

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Trust Score

Highly reliable; strong professional involvement.

75%
Gretchen's Career Path
OwnerJun. 2007 -
Present
Boulder County, Colorado, United StatesHere's what's happening at Ferraro Ink: Educational speaker on wellness and anti-aging for Balfour Senior Living, Louisville, Colorado Editorial Director: The Atkins 100 Eating Solution (Atria) and Eat Right, Not Less (Simon & Schuster) Freelance writer, Boulder Lifestyle magazine Develop health-focused content for blogs, magazines, books and websites specializing in nutrition and wellness co...
Content and program developmentJan. 2005 -
Dec. 2018
o2 GroupContent and program development
Publishing Director/Content ManagerNov. 2004 -
Jun. 2007
Abbott LaboratoriesPublishing Director/Content Manager
Developed custom and online print publishing packages. Led marketing, PR and execution of the Body-for-LIFE Challenge, a national weight-loss contest. Developed editorial calendar and led creation and execution of biweekly newsletters, blogs and podcasts. Managed team of writers, editors and Challenge coordinators. Key projects include creation of AdvantEDGE and Leading Edge custom magazines ...