Years of experience: 28
PartnerMarketing DirectorMarketingConsultingBrand Marketing ManagerAdvisor
Trust Score
Exceptionally trusted; proven professional excellence.
Michael's Career Path
Jan. 2008 -Present
Michael Markowitz AssociatesPresident
Business and brand optimization advisors and consultants. We provide senior management, boards, and investors with perspectives, frameworks , and processes to increase enterprise value through proven paths that drive and continuously evolve sustainably profitable differentiation and growth. Leveraging our Brand with a capital B™ framework and Brand Genome™ methodology, we help organizations u...
Jan. 2004 -Dec. 2008
Panera BreadSenior Vice President, Chief Brand Officer
Recruited by the Chairman/CEO to transform brand strategy and marketing after providing three years of successful consulting on competitive differentiation and culture-building.
• Key driver in doubling sales from $1.25B to $2.5B and achieving 24% annual EPS increases.
• Played an important role in the company's dramatic share price growth, with foundational work that helped catalyze increase...
Jan. 1991 -Dec. 2004
Michael Markowitz AssociatesPresident
Established and led a consulting company specializing in optimizing the linkage between unusually clear and precisely articulated brand strategy and high-level creativity to shape new products, services, identities, cultures, and marketing communications across a wide range of industries. The outcomes consistently set new benchmarks for client success. • Long-term clients included: Anheuser-B...