Years of experience: 7

CopywritingMarketing

Trust Score

Highly reliable; strong professional involvement.

75%
Kristina's Career Path
Social Media Strategy & Performance Marketing ConsultantNov. 2024 -
Present
FreelanceSocial Media Strategy & Performance Marketing Consultant
Boston, Massachusetts, United StatesLed the development and execution of integrated paid and organic social strategies for clients across diverse industries and multi-channel ecosystems, driving brand awareness, engagement, and lead generation. Oversaw monetization frameworks for digital product launches and forecasted engagement growth through audience segmentation and competitive analysis. Planned and optimized data-driven co...
Social Media Strategist | Senior-Level ResponsibilitiesMar. 2021 -
Jul. 2024
UKG (Ultimate Kronos Group)Social Media Strategist | Senior-Level Responsibilities
Launched global social media campaigns; monitored metrics and adjusted strategies based on feedback and performance. Participated in launch and performance management of product campaigns. Developed company mascot’s image and name, integrating a global perspective. Established comprehensive reporting and KPI tracking system for social media and collaborating departments leveraging Excel, Spri...
Customer Care AnalystOct. 2018 -
Mar. 2021
MontblancCustomer Care Analyst
Boston, Massachusetts, United StatesImplemented analytical and quantitative strategy to conduct environmental analyses and provide innovative business proposals. Navigated multitask environment including customer engagement, management sales goal setting, employee hiring, and staff training.