Annapolis, Maryland, United StatesResponsible for building division focused on finding top of funnel prospects and converting them to new logo clients.
- Developed GTM strategy that combined ZoomInfo & outbound B2B calling supported and differentiated by entertaining + educational virtual events and content bearing company’s authentically quirky brand voice.
- Created multi-channel lead generation engine that doubled deal vol...
Annapolis, MarylandRepositioning technology consultancy from product-first to services-first. Creating digital marketing lead engine for organization. - Launched new website, capturing Mavenspire’s unique voice and differentiators
- Implemented organic and paid digital campaigns on multiple platforms, increasing web traffic by over 100%
- Created library of thought leadership content to match each stage in pros...