Years of experience: 25
United StatesEmail Marketing ManagerDigital Ads ManagerMarketing DirectorMarketingMarketing Analytics Manager
Trust Score
Exceptionally trusted; proven professional excellence.
Liz's Career Path
Jan. 2023 -Present
Liz Lord DigitalPrincipal Consultant / Owner
Silver Spring, Maryland, United StatesProviding digital strategy, digital capacity building, and marcomm technology stack consultation; digital marketing campaign development/execution, and GA4 migration planning, digital analytics implementation services for nonprofit and small business clients.
Sep. 2016 -Aug. 2017
General AssemblyInstructor - Intro to Digital Marketing
Washington, District of Columbia, United StatesLed the Introduction to Digital Marketing workshop series, introducing digital marketing career-curious professionals to the digital marketing landscape, audience definition, platform selection, and performance measurement and optimization while prioritizing the objective-first communications framework.
Nov. 2015 -Dec. 2022
ThreespotDigital Strategist/Analyst
Washington D.C.Digital Strategist and Analyst within the User Experience team at Threespot, serving clients who are non-profits, public sector organizations, and companies working for social good. As a digital strategy and analytics lead within the agency, my work focused on performing qualitative and quantitative research and translating insights into messaging frameworks, audience personas, and multichann...