Years of experience: 24

Project CoordinatorAssistantProject ManagerTutorCEOC-level Executive

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Laurens's Career Path
Senior Business AnalystOct. 2024 -
Present
CatcoonSenior Business Analyst
Antwerp, Flemish Region, BelgiumI got to know Catcoon through external colleagues at my previous job and became very enthusiastic about their human centric approach. We set up a meeting and talked about UX research, the importance of empathy and the power of Design Thinking, and signed a contract to become a full time part of their team.
Senior Business Analyst (via Cipal Schaubroeck)Apr. 2022 -
Sep. 2024
Digipolis Antwerpen Senior Business Analyst (via Cipal Schaubroeck)
I make sure there is a great match between business needs and user needs for IT projects servicing the local City of Antwerp government. More specifically I focus on platforms that support all stakeholders involved with public safety. I passionately carry out my own UX research including tens of business owner- and user-interviews and Affinity Mapping workshops, and put together evidence base...
Product Owner / Discovery LeadJul. 2021 -
Mar. 2022
ArgentaProduct Owner / Discovery Lead
Together with our team I drew a Double Diamond Roadmap in which I led the Discovery phase for the User Needs track. Doing so I have conducted and processed tens of user interviews leading to several Affinity Diagram and Persona workshops. The outcome contributed to a well based value proposition for local bank Argenta's B2B offering, and a good understanding of the needs and demands of it's p...

Laurens's Posts

  • How I can help you

    Deliver strategic customer insights through interviews and market profiling. Translate findings into strategic advice, prioritize opportunities, and create a roadmap for process optimization.

  • People I am looking for

    Ideal clients include: - Government bodies - Telecom and banking sectors - Production companies

  • Experience & Cases

    Achievements include: - Enhanced citizen services for governments - Improved B2B platform for Telenet - New B2B value proposition for Argenta - Worked with startups to large businesses

  • How to contact

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