Years of experience: 14

United StatesPolitical ConsultantCopywritingCustomer Retention SpecialistMarketing DirectorMarketing

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Just's Career Path
Creative Marketing DirectorJun. 2024 -
Present
Vyper FocusCreative Marketing Director
United States, Austin Conceptualized and built Vyper Focus from the ground up, an AI-driven mindset app for athletes that fuses creative visualization, personalization, and performance psychology to enhance focus, confidence, and mental resilience. • Led end-to-end creative strategy and execution for Vyper Focus, managing all facets of brand, UX, messaging, and content across the athlete customer journey. Di...
Creative Director and Lead StrategistApr. 2021 -
Jan. 2024
VMwareCreative Director and Lead Strategist
United States, Austin• Lead the transformation to a SaaS model at VMware, enhancing customer engagement through strategic lifecycle marketing and content development which improved customer acquisition (18%), retention (12%), and expansion (32%). • Constructed data-driven Keynote presentations that distill complex strategies into clear, actionable insights for audiences ranging from internal cross-channel stak...
Marketing and Creative DirectorOct. 2020 -
Feb. 2021
MOBO System, LLCMarketing and Creative Director
United States, AustinFull Brand overhaul in 60 days. Delivered a strategic and creative transformation of the MOBO brand; refresh of brand identity, & guidelines, marketing plan, social playbook, and e-commerce website. Created and delivered an engaging mix of marketing assets in support of all channels including digital and social marketing, retail and wholesale marketing, CRM, and customer service. Directed...

Just's Posts

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    About myself

    With an impressive track record as a brand and marketing leader, fusing creative vision with strategic precision. I’ve propelled SaaS and tech brands by integrating data insights with storytelling, crafting memorable customer journeys, and building engagement strategies.

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    Job Description

    Seeking a role in creative leadership that merges branding, storytelling, and customer experience. Ideal sectors include tech, SaaS, sports performance, wellness, or mission-driven impact, where I can inspire and lead transformative initiatives.

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    How to contact

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