Years of experience: 15

CopywritingContent WriterMarketingCopywriter📝 Influencer or BloggerSEO Specialist

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Michelle's Career Path
Lead UX DesignerFeb. 2021 -
Oct. 2024
Cisco MerakiLead UX Designer
CanadaCollaborating with various stakeholders to create user-friendly and effective digital products and services like the Meraki App Marketplace.
Senior UX DesignerNov. 2019 -
Feb. 2021
Cisco MerakiSenior UX Designer
San Francisco Bay AreaLeading the UX design process from research and concept development to usability testing and implementation for meraki.cisco.com
Senior Product DesignerJan. 2018 -
Jul. 2019
Legal & GeneralSenior Product Designer
London, United KingdomPart of the team that created a digital pension product and independent savings account for the Private Investment division. Established user testing as a step for product development instituting a user-centered design approach for the business.

Michelle's Posts

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    How I can help you

    As a skilled copywriter, I address key business tasks by creating persuasive content that drives actions. From building brand voices to generating leads and enhancing customer loyalty, I translate goals into impactful words for growth.

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    People I am looking for

    - Diverse industries: tech, finance, automotive, insurance - Experienced with Cisco Meraki, Legal & General, BMW USA, American Express - Aim: Drive brand awareness, generate leads, foster relationships

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    Experience & Cases

    - Cisco Meraki: B2B tech marketing, demand generation - Legal & General: Simplified financial communication - BMW USA: Luxury automotive content - American Express: Loyalty program campaigns - Goal: Deliver compelling, results-driven copy

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    How to contact

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