Years of experience: 14

Strategic MarketingStartup FounderHead of GrowthChanel ManagerSales & BizDevCustomer Service

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Veronica's Career Path
Marketing DirectorMar. 2024 -
Nov. 2024
Boma DesarrollosMarketing Director
Mérida, Yucatán, México| B2C & B2B // Land Developer // Luxury Communities // Golf Course Projects // Macrolots As the Marketing Director, I was in charge of: • Defining the strategic direction of the Marketing department, reporting directly to the CEO. • Leading the Marketing department, including a team of 7 senior subarea owners, each managing juniors or external vendors, covering: Design, UI/UX, Content, Data &...
Head of Digital ChannelsOct. 2022 -
Feb. 2024
TeakhausHead of Digital Channels
Ciudad de México, México| B2C & B2BC // eCommerce // Marketplaces // Amazon As the Global Head of Digital Channels at Teakhaus, I was in charge of: • Led the e-Commerce, Digital Marketing and Performance strategies of Teakhaus for all global markets. • Developed a digital marketing plan with measurable strategies for each of our global markets. • Led and work closely with our Performance agencies ensuring the achiev...
Senior Client ManagerJul. 2021 -
Oct. 2022
JellyfishSenior Client Manager
México| B2C & B2B // Fintech // eCommerce As a Senior Client Manager, I was in charge of: • Lead the Client Relationship strategies between Jellyfish and its clients, assuring a high level of satisfaction while keeping healthy NPS scores. • Create, develop, and direct marketing strategies and media plans focused on Acquisition, meeting our client's business objectives, and driving success alongside...

Veronica's Posts

  • How I can help you

    Advisory on marketing & sales in digital ecosystems. I start with a Discovery phase to understand business vision and goals and then propose tailored strategies to achieve KPIs effectively. I also can provide performance ops with my agency based in Mexico (Conscious AI)

  • People I am looking for

    Decision makers of SMB's and startups with transaccional or subscription based business models and funnels with a ATC < 30 days, ideally +70% digital c journeys.

  • Experience & Cases

    Achievements include: - Boosted land developer sales from 22% to 67% - 81% YoY sales increase for a D2C brand. - Record ROAS for a beauty brand. - #1 FOX OTT partner in Mexico with reduced churn rate. | See the rest in my profile.

  • How to contact

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