Years of experience: 30
Marketing DirectorCustomer ResearcherBusiness AnalystCopywriterConsultingBusiness Owner
Trust Score
Exceptionally trusted; proven professional excellence.
Judd's Career Path
Sep. 2018 -Jul. 2020
McCann WorldgroupRegional Planning Director
SingaporeAPAC strategy lead on Mastercard, a brand that’s part fintech, part travel & tourism, part e-commerce, and part co-marketer to issuing banks. Voice of the region at the global (NY) brand and communications strategy table, ensuring that global initiatives took this most diverse region’s commercial and cultural imperatives into account, and that regional efforts leveraged the brand’s global sto...
Jan. 2014 -Feb. 2017
GreyVP, Global Strategy Director GSK // Head of Planning, Grey and Grey Digital
SingaporeBrought purpose-led marketing to highly regulated markets.
Jun. 2012 -Present
Planner At Large LLPFounder and Managing Partner
SingaporeIn brand communications-speak, the “planner” is the strategist who helps clients navigate from “where are we now and how did we get here?” to “where could we be, and what's keeping us from getting there?” to “how might we get there?” to “are we getting there?” And in business-speak, Planner At Large is the boutique consultancy that answers those questions to develop creative growth programs f...