Years of experience: 14

Experience StrategyC-level ExecutiveConsultingCXOAdvisorUX Strategy, Research, and Design

Trusted by top professionals

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    Megan Goullet
    Marketing Director @Blue Cross Blue Shield of Massachusetts
    Verified
    I had the pleasure of working with Mark Boroyan twice - first at a Boston-based advertising agency and years later client-side for a global software development company. When I first had the opportun...

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Mark's Career Path
Fractional Leadership/ ICFeb. 2022 -
Present
Design ConsultantFractional Leadership/ IC
Through effective time allocation across clients, my leadership and IC contributions integrate expertise in Experience Strategy, Design, and Research to align client objectives with customer needs. • Willowtree: Reduced the average prototype iteration time from 6 weeks to 4 weeks by streamlining the design process and feedback loop. • Cantina: Achieve an 85% usability success rate during prot...
Senior Design Lead : IBM Consulting, Strategic PartnersAug. 2021 -
Jan. 2022
IBMSenior Design Lead : IBM Consulting, Strategic Partners
Boston, Massachusetts, United StatesPlayed a critical role in IBM’s Consultancy division, focusing on educating the market about the capabilities of strategic partners. Led the integration of design thinking into client engagements to drive business outcomes through innovation and partnership-driven solutions. • Achieved a minimum ROI of 20% on new strategic investments within IBM’s strategic partnerships • Reduce average clien...
Director, UX DesignApr. 2019 -
Jul. 2020
MonsterDirector, UX Design
Weston, MassachusettsHired to revamp Monster’s digital presence, specifically targeting job seekers. Led a comprehensive transformation of the company’s UX, introducing modern, user-friendly interfaces that significantly improved user engagement. • Increased employee engagement score by 10% and reduced turnover from 18% to 12% throughout the year. • Reduced design revision rate by 20% over the first 6 months by i...

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