São Paulo• Led a national sales team in the fertilizer sector, overseeing distribution and sales strategies to optimize market penetration.
• Developed and implemented strategic sales plans that resulted in a 50% increase in fertilizer sales within 6 months from centralizing fertilizer purchasing.
• Led negotiations of barter contracts to maximize efficiency of financial and operational resources for ...
São Paulo, BrasilSuccessfully implemented Salesforce CRM, deploying sales funnels and enhancing customer database management, addressing identified gaps in the Value Chain analysis.
Led a team of analysts to map 100% End-To-End processes for Order to Cash, Lead to Quote, and Procure to Pay using BPMN methodology in Visio and Signavio tools for diagnosing process gaps and failures.
Used Scrum for project devel...
São Paulo• Development of a CRM platform using the Fulcrum app to meet system demands prior to Salesforce CRM implementation. This platform helped Indigo achieve $100 million in sales of agricultural inputs via barter.
• Integration of the Fulcrum CRM with Indigo's credit system to streamline customer credit analysis, reducing processing time by 5 days.
• Leadership of the Salesforce CRM implementatio...