Years of experience: 24

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Lisa's Career Path
Digital Marketing ConsultantMay. 2023 -
Present
Denver, Colorado, United StatesAvailable for freelance, consultant and contract work. Senior-level Marketing services and leadership services. Services include: - Social Media Strategy - Content Creation - Case Studies - Marketing Campaigns - Sales Walking Decks - Thought Leadership Articles - Senior level staff augmentation for your Marketing team - Marketing Operations Processes and Project Management
Marketing Consultant | Channel MarketingNov. 2021 -
Jun. 2023
Amazon Web Services (AWS)Marketing Consultant | Channel Marketing
Seattle, Washington, United StatesCreated a generative AI implementation plan. Implemented and created data-driven demand gen product marketing campaigns for AWS Marketplace across industries, verticals, and solutions. Managed a programmatic marketing project with over 170 deliverables. Increased social media engagement through high-performing animated content. Interviewed stakeholders and produced customer case studies to sh...
Product Marketing ManagerOct. 2020 -
Oct. 2021
ikeGPSProduct Marketing Manager
Broomfield, Colorado, United StatesDelivered comprehensive marketing playbooks including go-to-market strategy, value propositions, marketing and communication plans, for product launches. Conducted customer interviews and crafted impactful case studies resulting in customer acquisition, retention, and product awareness. Created customer journey and empathy mapping and user personas. Wrote compelling website content that incre...

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