Responsible for demand and digital strategies and campaigns that are focused on scaling the business, improving the user experience and maximising revenue in EMEA, UK & I, North America and Nordics. Responsibilities include: - - Growth strategy development - Demand Marketing Strategy & Execution - Digital Marketing Strategy & Execution - Data analysis & reporting - ABM Strategy & Execution - ...
- Develops the digital goals and strategy for the business.
- Develops and delivers digital marketing plans across the business, working with divisional and regional marketing managers.
- Plans and executes all web, SEO/SEM, database marketing, email, social media and display advertising campaigns, reporting performance against goals (ROI and KPIs).
- Develops email capability using Hubspot i...
Responsible for planning and executing integrated digital marketing strategies that resulted in increased sales, increased brand awareness, audience engagement, and brand advocacy. - Responsible for digital marketing strategy for EG and associated products
- Responsible for organic and paid SEO strategy for EG and associated products
- Project managed website build including UX and CRO opport...