Years of experience: 14

Growth HackerMarketing DirectorEmail Marketing ManagerInfluencer Marketing Manager💸 MarketingCRM manager

Trust Score

Trustworthy; active professional engagement.

50%
null's Career Path
Head of Marketing and Customer ExperienceSep. 2023 -
Mar. 2024
Elas Que LucremHead of Marketing and Customer Experience
Brazil · Hybrid• Consolidated monthly data into executive reports for the CEO and stakeholders, proposing strategic improvements and action plans using Social media, CRM, Sales Metrics, and Website data. • Restructured website SEO for improved organic results, analyzed audience data, integrated leads into social media, conducted a market survey, and cross-referenced social media and Google Analytics data to...
Loyalty & Insights ManagerApr. 2022 -
Sep. 2023
WeWork LATAMLoyalty & Insights Manager
Brazil• Transformed members relationship and CRM from unsatisfactory to exemplary by tailoring communication strategies to clients' unique characteristics, including event strategies, loyalty programs, and unique activations. • Conducted a comprehensive customer lifetime value analysis, consolidating previously fragmented data into a unified Tableau dashboard, identifying high-frequency users and c...
Celebrity Aquisition and LATAM Operations ManagerMar. 2019 -
Apr. 2022
The Marketing ArmCelebrity Aquisition and LATAM Operations Manager
Brazil · On-site• Oversaw the execution of over 300 celebrity and talent deals across Latin America, managing the entire process from influencer acquisition to post-campaign results reporting, • Executed a successful marketing campaign for Shell, targeting truck drivers for oil changes by identifying and engaging relevant influencers, focusing on YouTube and Instagram, and achieving significant reach and eng...

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