Years of experience: 5
Content WriterCopywritingSoft Skills TrainerPodcast HostProduct ConsultantModel
Trust Score
Highly reliable; strong professional involvement.
Lucia's Career Path
Nov. 2024 -Jun. 2025
FinalisProduct Specialist | Product Marketer
United States● Reframed the core product narrative, aligning positioning with user needs, regulatory context, and business expansion goals.
● Led the end-to-end product development and go-to-market of Capital Allocators, a new AI-powered marketplace. Drove the initiative from concept to launch, achieving 70% adoption in 6 months and unlocking a new growth vertical for the company.
● Orchestrated cross-f...
Oct. 2023 -Nov. 2024
BrandtrackProduct & Marketing Specialist
Spain, Madrid● Repositioned Brandtrack as a music-tech leader through brand storytelling and messaging, boosting traffic and awareness by 40%.
● Led the end-to-end launch of the AI Voice Ads Generator, combining user research, product strategy, and cross-functional coordination. Achieved +30% NPS improvement through focused activation and usability iteration.
● Mapped customer journeys and identified fr...
Aug. 2021 -Nov. 2023
Media.MonksProduct Manager
Argentina, Buenos Aires● Led full-funnel, cross-platform campaigns across the US & LATAM, exceeding performance goals through data-driven targeting.
● Recognized worldwide (US/EU) and praised by Google & Norton for high empathy and strategic client communication that drove campaign success.
Market: US and LATAM. Platforms: Display & Video 360 | Campaign Manager | Looker Studio | Meta | Search Ads 360 | Google An...