Greater Atlanta AreaA Fractional CMO consulting for small-to-medium-sized accounts valued up to $300 million in revenue within consumer products, manufacturing, and service industries focused on processes and increased revenue. Leads the development of digital, social media, and traditional marketing campaigns. β’ Targeted campaigns for a media firm increased awareness by 50% and generated 300% more leads.
β’ Spea...
Advised small-to-mid-sized accounts valued up to $500 million in revenue. Led the design and execution of growth strategies, pricing adjustments, distribution enhancements, and product innovations. β’ Drove 50% growth in one year for an industrial bolting solutions company through increased distribution, optimized pricing strategy, and innovation development.
β’ Triggered 30% growth for an adhe...
Greater Atlanta AreaHeld full-scale P&L accountability while serving as an Executive Team member for a $150 million retail and automotive business. Directed daily operations for a cross-functional, 25-member team with 11 direct reports; streamlined communications and reported to CEO and Board. β’ Led the development of the companyβs first-ever, enterprise-wide online and offline branding initiative in alignment w...