I’m a strategic communications and marketing leader with a strong track record of forging high-impact partnerships that drive business growth, brand value, and long-term success. With deep experience across media, public affairs, policy, and integrated marketing, I help organizations unlock new opportunities through collaboration, innovation, and clear, outcome-driven strategies.More...
Erin Matts
CMO as a service@Quae Scribit LLC
Verified
With over 20 years of work experience in the marketing and media industry, I am a passionate and visionary leader who thrives on creating impactful and engaging experiences for clients and consumers. As a Fractional CMO, I oversee strategy, innovation, and delivery of data-driven and human-centric solutions across a wide variety of clients seeking leadership in business launch, growth and longevity. I have served on the boards and councils of several influential organizations, such as IAB, 4A's, and Ad Council, where I advocated for the advancement and diversity of the industry. Previously, I was the CEO of Annalect, NA, and Hearts & Science, US, where I led the teams to deliver cutting-edge analytics, insights, and media services for some of the world's largest brands, including P&G, Nissan, Apple, Pepsi, Eli Lilly, and many others. I have a strong background and expertise in social media, marketing strategy, and data, which I leverage to drive transformation and growth for my clients and my organization. I am always eager to learn, collaborate, and innovate, and I believe in the power of creativity, curiosity, and courage to drive outstanding business outcomes.More...
John Callahan
CMO@yorCMO
Verified
John Callahan is a seasoned marketing professional who currently holds the position of Chief Marketing Officer (CMO) at yorCMO. With over two decades of experience in the field, John has a proven track record of driving growth and profitability through strategic marketing initiatives. Prior to joining yorCMO, he held leadership roles at several renowned companies where he honed his skills in brand management, digital marketing, and customer acquisition. John's expertise lies in his ability to identify market trends and align them with business goals to achieve maximum revenue. His dedication to data-driven decision-making and innovative marketing strategies have been instrumental in his successful career. John holds a degree in Marketing from a prestigious university.More...