TruStageMarketing Channel Manager, Direct Mail & Consultant
Madison, WisconsinIn this role, I streamline media productivity by generating creative marketing insights, leveraging data and competitive intelligence to sculpt financial narratives, and attaining annual plan goals. I develop precise messaging strategies to engage key consumer segments, tailoring approaches to diverse customer needs. Also, I evaluate marketing creative thoroughly, suggest adjustments aligned ...
Madison, Wisconsin, United States · RemoteDuring thie role, I contributed to boosting productivity by improving the testing pipeline and refining marketing content for auto and home insurance. Also, I managed the coordination of internal and external vendor deliverables, ensuring the successful execution of consumer direct mail and email marketing programs. Moreover, I emphasized elevating brand visibility and generating market deman...