Years of experience: 13

Growth Hacker🔥 Startup FounderMarketing Director💸 MarketingDigital Ads ManagerAdvisor

Trust Score

Highly reliable; strong professional involvement.

70%
Michael's Career Path
Demand Generation, Senior ManagerMar. 2022 -
Present
TriNetDemand Generation, Senior Manager
Dublin, California, United StatesUtilized a multi-million-dollar marketing budget to drive qualified traffic via SEM/SEO, paid social, content syndication and programmatic display campaigns. Employed cutting-edge account-based marketing (ABM) tactics that included buyer intent targeting and account scoring to secure 19% YoY growth in initial client consultations. Key Contributions: - Instituted go-to-market advertising strat...
Senior Marketing DirectorFeb. 2018 -
Mar. 2022
Irvine, California, United StatesSpearheaded the development and launch of all operations for the digital marketing agency with a focus on eCommerce solutions, paid media advertising, search engine optimization (SEO), mobile development, social media marketing, content writing, pay-per-click advertising, and graphic design. Achieved an average client net profit margin of 58% in 2021 by instituting operational efficiencies an...
Manager, Operations & AdvertisingOct. 2014 -
Feb. 2018
HeRO ImportsManager, Operations & Advertising
Newport Beach, CaliforniaDirected all operations for the multi-million-dollar organization that supplied custodial equipment to all 7-Elevens, and Chili’s in North America. Managed and coached 6-person logistics team that oversaw multi-monthly container shipments, warehousing, EDI fulfillment and eCommerce drop shipments. Expanded year-over-year net income by 30%. Played key role in communicating and driving organiza...