Years of experience: 18
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Exceptionally trusted; proven professional excellence.
Sorrina's Career Path
Sep. 2020 -Present
The White AgencyBrand Strategy Consultant
Chicago, Illinois, United StatesThe White Agency frees brands from bottlenecks so they can unleash their most powerful story — and share it with the world. Delivering whip-smart marketing & communications strategies to elevate brands and build momentum through a forward-thinking lens. Partnering with growth stage companies within Healthcare, Financial, Private Equity, and Technology. Currently offering: - 360° Brand Audits
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Jun. 2017 -Nov. 2020
Mueller Communications, LLCDigital Content Strategist | Public Relations Associate
Greater Milwaukee AreaProvided compelling, strategic, and creative communications expertise for a range of civic and business clients at a legacy public relations firm. - Played a pivotal role in launching the agency’s digital division
- Developed and supported new business lines, including brand audits - Oversaw and developed digital marketing campaigns, including multimedia production
- Wrote engaging news relea...
May. 2016 -Jun. 2017
PropectaSEO Content Editor
Lake Geneva Delivered detailed recommendations to shape SEO-performance strategies for B2B, B2C, and technology brands while creating high-quality content. - Conduct website analysis and review
- Conduct keyword and user intent research - Write SEO-rich blogs, articles, and ebooks
- Create high-converting landing pages - Provide metadata refreshes and updates
- Manage guest post/backlink opportunities an...