Years of experience: 11

Growth Hacker🔥 Startup FounderBusiness Owner💼 C-level ExecutiveCMO🧨 Consulting

Trust Score

Highly reliable; strong professional involvement.

70%
Patrick's Career Path
Director Of Marketing and StrategySep. 2021 -
Present
Avery DennisonDirector Of Marketing and Strategy
Dallas-Fort Worth Metroplex• Boosted eCommerce revenue from 2% profitability to 30% across paid media channels. • Directed a high-performing team of digital marketing specialists to expand revenue. • Accelerated growth by drawing on deep data analysis, creativity, and experimentation to optimize conversions, new customer acquisition, and product adoption. • Defined long-term strategy and spearheaded all SEO, paid searc...
Director Of Digital Marketing Sep. 2020 -
Sep. 2021
KEENDirector Of Digital Marketing
• Maintained an impressive ROI of 98% across all paid media channels in conjunction with fulfilling performance KPIs by 70% over the target goal. • Directed a team tasked with driving digital performance marketing in the US, providing daily leadership, strategic direction, and mentorship. • Increased the brand footprint and advanced growth targets across multiple business categories while int...
Senior Director Digital Marketing ManagerDec. 2018 -
Dec. 2020
TruMC AgencySenior Director Digital Marketing Manager
Dallas/Fort Worth Area• Boosted customer accounts from 2% to 65% in only 8 months while taking charge of the lead lifecycle journey, continuously enhancing campaigns and conversion rates. • Scaled the marketing team from 3 members to 15, enhancing internal capacity. • Justified increased ad spend budgets with higher ROIs while managing the company’s SEO/SEM, advising leadership on effective digital marketing inves...

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