Greater Montreal Metropolitan AreaEstablished the foundation of the product marketing function and developed strategic & data-driven product marketing insights that influence sales enablement, product road-map and customer engagement. Own product positioning and value propositions, and drive go-to-market strategy. Key deliverables include: 1. Completed data-driven strategic segmentation and vertical strategy 2. Developed buye...
Vancouver, British Columbia, CanadaEstablished the foundation of the product marketing function and developed strategic & data-driven product marketing insights that influence sales enablement, product road-map and customer engagement. Own product positioning and value propositions, and drive go-to-market strategy. Key deliverables include: 1. Completed data-driven strategic segmentation and vertical strategy 2. Developed buye...
Boulder, Colorado, United States/ShanghaiI maintained oversight of global new product development for worldwide markets, including market product identification, business case generation, and product development process execution. I also spearheaded all facets of global and regional strategic alignment. I served as GC ambassador to facilitate regional and global communication. I also streamlined opportunity assessment and portfolio ...