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Years of experience: 21
ABMUnited StatesMarketingConsultingSales ManagerPartner
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Exceptionally trusted; proven professional excellence.
Nathan's Career Path
Dec. 2021 -Jan. 2023
LobDirector of ABM (Account-Based Marketing)
San Francisco Bay AreaCompany Profile:
B2B transformational SaaS direct mail solution for both marketing and operational mail programs Accomplishments, Responsibilities, & KPIs:
ā¢ Led fully-remote growth marketing team responsible for all ABM and demand gen efforts
ā¢ Grew marketing-attributed pipeline over 4x from Q421 to Q422
ā¢ Responsible for 40+% of entire team's sales pipeline across all market segments
ā¢ Mana...
Apr. 2021 -Nov. 2021
SmarshDirector of Demand Generation Operations
Portland, Oregon Metropolitan AreaCompany Profile:
B2B/B2G SaaS GMQ leader providing AI/ML solutions to corporate communication data Accomplishments, Responsibilities, & KPIs:
ā¢ Led fully-remote global marketing ops team to help drive sales pipeline across all market segments
ā¢ Optimized marketing ops infrastructure for efficient lead flow, data enrichment, accurate multi-touch attribution, and real-time analytics
ā¢ Drove cro...
Mar. 2020 -Apr. 2021
SmarshDirector of Demand Generation
Portland, Oregon Metropolitan AreaAccomplishments, Responsibilities, & KPIs:
ā¢ Led fully-remote global demand gen org + marketing ops team to deliver sales pipeline across all market segments
ā¢ Built reverse funnel to align all marketing activities to quantified sales pipeline and sales conversion rates to inform executive strategy
ā¢ Managed comprehensive digital platform to drive multichannel demand with a focus on ROI to op...