Balázs Lendvay

CEO & Founder @Novumis Consulting

United KingdomPartnerSales ManagerHead of GrowthChanel ManagerBusiness Owner💼 C-level Executive👍 Sales & BizDevCEO🧨 ConsultingCSO✨ Business OwnerCOO

Balázs Lendvay is a seasoned professional and the current Owner & CEO of Novumis Consulting, a company specialized in digital transformation, IT consulting, and project management. With an extensive background in sales, supply chain and IT, Balázs has honed his skills in strategic planning, team management, and business development. He is known for his ability to drive innovation - the ‘Novum’ - and implement effective business strategies. Prior to his role at Novumis, Balázs held various leadership positions in renowned FMCG and IT companies where he demonstrated his ability to lead teams and successfully complete complex projects. He holds a degree in Economics and Digital Transformation and is passionate about leveraging technology to drive business growth. As a leader, Balázs is dedicated to fostering a culture of innovation and excellence within his team.

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South Africa

Work Background

Budapest Metropolitan UniversityUniversity Lecturer

Feb. 2021Budapest, HungaryStrategy, strategic thinking, sales excellence for executive MBA

foodpandaChief Commercial Officer

May. 2020 - Oct. 2022HungaryDriving the establishment of a professional sales and commercial organization. Revitalized customer management, tech revolution, streamlined team structures and motivation. - Achieved double digit growth in customer base, improved SLAs through deploying customer technology solutions, improved revenues by 15% above budget. - Launched new marketplace platforms to drive new business revenues both B2B and B2C, improving customer contact by double.

British American TobaccoGeneral Manager

May. 2017 - Oct. 2019Sofia, BulgariaFull P&L responsibility for Express Logistics & Distribution, the 100% owned subsidiary group of BAT. 500+ million EUR revenue, 900 people, 350 vehicles, 15 locations’ logistics infrastructure, profitability of 2+ million EUR. Track and Trace compliance.

British American TobaccoGlobal Business Lead, CRM Transformation Programme

Jan. 2016 - May. 2017London, United KingdomLed and managed the design of the 2020 Commercial Digital Transformation Programme, inclusive of internal processes, organisational structure, performance management and change implementation. Integration with back-office. A significant achievement in this role, includes: ► Successfully enabled the Group’s 2020 commercial vision through the effective delivery of the target operating model design and CRM solution

British American TobaccoBusiness Change Lead, Global ONE-SAP Programme

Jan. 2013 - Dec. 2015London, United KingdomOversaw and spearheaded significant change management within the back-office digital transformations in marketing and supply chain. ► Managed in excess of 60 business transformation go-lives across Asia-Pacific, Europe and Canada, achieving zero lost order and delivery within set timeframes and budgets ► Improved service levels by 3% and delivered the migration of key commercial areas to Regional Shared Service Centres in Bucharest and Malaysia

NovumisFounder & CEO

Jan. 2012United Kingdom, LondonTransition consulting, change management, management consulting, business readiness, business mentoring, . Currently delivering Shared Services transformation for a Global FMCG player with IT solution. Hands-on experience in digital transformation, programme & project management, go-to-market restructuring, vendor automation, SAP implementation, Salesforce development, organisation development, OKR & KPI implementation, SME turnaround.

LekkerlandGeneral Manager

Jan. 2011 - Dec. 2012Budapest, HungaryAccountable for entire P&L, consisting of €24m in business turnover and managed 120 staff and an 8,000m2 warehouse. Managed and facilitated the coverage for national logistics network with key customers, inclusive of Shell Hungary, Starbucks, Pizza Hut, Agip and OMV. ► Streamlined organisation and revisited cost-base to -25%, thus stabilising EBIT ► Significantly improved service level from 75% to 92% ► Successfully turned around and transformed the business, a spin-off to The Lagardere Group (France)

British American TobaccoRoute-to-Market Manager, Europe

Jan. 2009 - Dec. 2011EuropeProvided effective solutions to top hierarchical business leaders, inclusive of CEO’s, CCO’s and CMO’s, in over 10 countries throughout Europe. Improved sales efficiency, return on trade payments, supply chain process improvements, transformation of route-to-market and restructuring of sales force. ► Successfully supported senior stakeholders in Western Europe and Central-Eastern Europe with sales, distribution, route-to-market and supply chain

Coca-Cola HBCBusiness Unit Director

Jan. 2007 - Dec. 2009Managed the start-up and full P&L responsibilities within the innovative B2C business unit, consisting of home delivery and vending, with a turnover of €15m. ► Successfully integrated two acquired business into the Coca-Cola structure, inclusive of business systems and processes, and cultural aspects such as HR provisions ► Improved service levels whilst establishing the cost base (-11%) and increased the EBIT margin by 8% within the period of 1 year

Béres Pharmaceuticals Ltd.Country Manager - Ukraine, Romania

Jan. 2006 - Dec. 2007Budapest, Kiev, BucharestDesigned and implemented key processes throughout the organisation and provided definition within the roles and responsibilities and functionality. Inclusive of a 160+ reports, hire and fire, KPI’s operations, budgeting, reporting, marketing strategy, suppliers and distributors. ► Improved revenue in Romania by 30% to €5.5m ► Successfully launched the international expansion and set-up greenfield operations in Ukraine and Romania

BATHead of Sales - Croatia & Bosnia and Herzegovina

Jan. 2004 - Dec. 2006Zagreb, CroatiaBest practice sales, trade marketing and supply process implementation in market entry phase. Strategy, team selection and development, distributor and key account management, operational excellence.