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Work Background
Head of Performance and Data
ResumediaHead of Performance and Data
Aug. 2024
Head of Performance Marketing
bunqHead of Performance Marketing
Feb. 2024 - Aug. 2024Amsterdam, North Holland, Netherlands
Head of Activation and Retention Marketing
bunqHead of Activation and Retention Marketing
Jul. 2023 - Mar. 2024Amsterdam AreaBuilding and managing a world-class, 10-person retention team with a focus on CRM and product marketing
Product Discovery Lead
bunqProduct Discovery Lead
Sep. 2022 - Sep. 2023Amsterdam, North Holland, Netherlands* managing 5 FTE team of market and product analysts * ownership of market research and product optimization processes
Performance Marketing Lead
BitvavoPerformance Marketing Lead
Oct. 2021 - Sep. 2022Amsterdam, North Holland, Netherlands* building a 4 FTE performance marketing team from scratch * creating a performance marketing strategy * ownership of digital marketing, analytics, ads production, and optimization processes
Head of Growth
DymeHead of Growth
Sep. 2021 - Jan. 2022Amsterdam, North Holland, Netherlands
Head of Performance Marketing
bunqHead of Performance Marketing
Sep. 2019 - Aug. 2021Amsterdam, North Holland, Netherlands• building and managing 10 FTE team containing performance marketing, CRO, social media, and analytics sub-teams • ownership of the customer acquisition funnel including PPC, ASO, SEO and ads production • ownership of the paid channels strategy • ownership of the conversion reporting infrastructure
Performance Marketing Manager (Lead)
OneFitPerformance Marketing Manager (Lead)
Oct. 2016 - Sep. 2019Amsterdam Area, Netherlands• building and managing 4 FTE Performance Marketing team • planning, building and managing multilanguage campaigns on Facebook, AdWords, Twitter, Youtube, Bing, AdRoll and other channels • PPC automation • marketing reporting and web analytics automation • data visualization • CRM campaigns coordination • managing affiliates, external agencies, and freelancers
Performance Marketing Specialist
Vio.com (Formerly FindHotel)Performance Marketing Specialist
Dec. 2015 - Nov. 2016Amsterdam Area, Netherlands• building and optimizing large scale SEM campaigns • keyword research in 40 languages • building and optimizing large scale Facebook DPA campaigns • managing large AdWords MCC (200+ accounts), accounts setup and monitoring
Growth Marketer
WebInterpretGrowth Marketer
Nov. 2014 - Nov. 2015Warsaw, Masovian District, Poland• managing and optimizing Google Shopping, AdWords, Facebook, and Twitter campaigns on 7 international markets (USA, UK, Germany, France, Italy, Spain, Australia) • developing Google Shopping multilanguage campaign builder in cooperation with the dev team • managing and optimizing price comparison engine campaigns (Germany, France) • e-commerce sales funnel optimization • Google Shopping feeds preparation and management • UX surveys preparation • A/B testing • traffic analysis
Performance Marketing Specialist
BrainJuice GroupPerformance Marketing Specialist
Nov. 2013 - Nov. 2014Warsaw, Masovian District, Poland• managing and optimizing Google AdWords campaigns • managing and optimizing Facebook Ads campaigns • conversion optimization • HTML mailing templates preparation • managing Wordpress websites • keywords analysis • traffic analysis
SEO Specialist
Outsourcing.plSEO Specialist
Aug. 2013 - Jun. 2014Warsaw, Masovian District, Poland• link building • keywords analysis • website SEO optimization • traffic analysis • creating microsites based on Wordpress
SEM Specialist / Web Developer
GalaxyWebSEM Specialist / Web Developer
Nov. 2010 - Aug. 2013Cracow, Lesser Poland District, Poland
Credit Controller
CapgeminiCredit Controller
Nov. 2009 - Oct. 2010Cracow, Lesser Poland District, Poland
Customer Service Specialist
HSBCCustomer Service Specialist
Nov. 2008 - Oct. 2009Cracow, Lesser Poland District, Poland
Customer Service Specialist
Orange PolskaCustomer Service Specialist
Jan. 2007 - Mar. 2008Cracow, Lesser Poland District, Poland
Web Developer / SEO specialist
T&J New TrendsWeb Developer / SEO specialist
Mar. 2005 - Oct. 2008Cracow, Lesser Poland District, Poland

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