Martina Maslejova - Product Development Manager, EEA

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Work Background

EEA, part of BiQ GroupProduct Development Manager

Aug. 2023

MicrosoftSenior Product Manager

May. 2022 - Jun. 2023SlovakiaAchievements/Tasks: ● After the acquisition of Minit by Microsoft working on multiple ways to bring Minit Dashboards capabilities of Minit into the new Microsoft process mining solution ● Migration of Minit Dashboards from Qlik based product into PowerBI based product was one of the main and most complex work streams during the integration

Minit Process MiningSenior Product Manager

Jun. 2019 - May. 2022Achievements/Tasks: ● Conducted data based on product and market research, business needs, trends, and customer requirements ● Implemented product discovery techniques to identify valuable opportunities ● Held responsibility for product roadmap and its execution ● Translated customer challenges into prioritized user stories aligned with team goals and product vision ● Worked closely with marketing, consulting and sale teams to support go-to market activites and regular releases

ESETSenior Product Manager

Jan. 2016 - May. 2019Achievements/Tasks: ● Led the end-to-end life cycle of a critical product, actively engaging in technical aspects to enhance product understanding ● Conducted continuous user research to gain deep market insights and stay up-to date with relevant trends and business models ● Formulated clear goals and strategies for product development ● Defined comprehensive business and product requirements ● Contributed to shaping overall product-related goals and company strategy ● Collaborated with other product managers to evaluate requirements, architecture and design, facilitating stakeholder consensus ● Streamlined processes and optimized outcomes for the company's success

SygicProduct Manager

Jan. 2011 - Jan. 2014Achievements/Tasks: ● Managing mobile app development and defining road-map backlog in SCRUM/Agile environment using JIRA ● Working alongside marketing director and CEO to define long-term strategy ● Managing development from idea phase by wire-framing user flow, collaborating with UX designers to develop interface and working alongside engineers during development and QA ● Providing in-depth market, industry and competitive analysis and positioning. Leading product development opportunities, managing a product road-map ● Responsible for DEV planning meetings ● SCRUM implementation at company ● Implementing Scrum principles and processes, responsible for defining self-managed teams and leading workshops for Scrum Master and development team

MicrosoftMarketing Specialist

Jan. 2007 - Jan. 2010Slovak RepublicKey Responsibilities: ● Developing and implementing partner-focused marketing strategies. ● Managing marketing projects: product launch, partner loyalty programs, IT conferences and seminars. ● Marketing activities: market analysis, budgeting, reporting and controlling. ● Monitoring, analyzing and evaluating campaigns and marketing activities. Key Achievements: ● CEE ASUS & Microsoft Launch Star (Windows 7) ● Annual Award: Marketing Budget Management

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