Marla Cortes

Government Affairs | Key stakeholders relationship @Chery International

Communications Manager💸 MarketingDesign & Communications🗿 HRB2CPartnerships ManagerAdTechInsuranceResearcherHealthTechAdvisor🧨 ConsultingLawProduct ConsultantSocial SciencesGovernment & Public ServicesB2B🧮 EducationPolitical ConsultantBusiness Development Manager🔥 Startup Founder⚖️ LegalGovernment Relations

Seasoned Government and Public Affairs expert with a robust background on forging and maintaining Strategic Alliances with key stakeholders to drive strategies and to achieve high-impact outcomes. A track record of successfully advising C-level executives for decision making across multiple sectors Demonstrates exceptional skill to manage and coordinate multi-disciplinary and multinational teams. Adept to translate political landscapes into actionable initiatives to contribute to company’s growth

Feedback from Marla’s ex-colleagues

Let me see

Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app

Work Background

Chirey MéxicoGovernment Affairs Manager

Jul. 2023México•Create, develop, and sustain strategic relationships federal and local government representatives, to foster collaboration and enhance organizational influence. •Provide timely and relevant information to internal teams and top management regarding public affairs issues, enabling informed decision-making, strategic alignment and successfully navigating the political landscape. •Monitor and analyze public policy developments, delivering critical insights and actionable recommendations. •Establish and expand a robust network of strategic alliances to support Chirey’s projects, enhancing collaboration and resource sharing. •Lead cross-functional teams in the conceptualization, development, and execution of strategic initiatives, ensuring alignment with organizational goals and stakeholder needs. •Align Chirey Mexico with Chery’s international policies concerning ESG actions, projects, and strategies. •Serve as a liaison between associations, chambers, public officials, authorities and regulatory bodies to advocate for Chirey’s interests. Achievements: •Directed Chirey’s Manufacturing Plant Project in Mexico, overseeing a team of over 20+ reports based in China while coordinating engagement with federal and local government representatives. •Delivered an Electric Charger Network strategy for Chirey in Mexico, in collaboration with AMIVE, CFE, CRE, and SENER. •Established robust relationships with governors, ministries and institutions involved in the automotive industry to secure operational continuity in Mexico. •Developed an ESG proposal for Chirey Motor Mexico encompassing all brands (Chirey, Omoda – Jaecoo, Exceed).

FassProjectSenior Business Consultant

Feb. 2018 - Jun. 2023México•Advised C-level executives on Public and Legal Affairs, Politics, Government Relations, and Strategic Communication. •Crafted and implemented communication strategies to enhance visibility and reputation for CEOs and companies. •Established, developed, and maintained strategic alliances with key opinion leaders, stakeholders, NGOs, religious entities, media outlets, and high level government representatives in Mexico, both federally and locally. •Negotiated and executed partnership agreements and contracts with several key stakeholders. •Conducted social, political and economic analysis, transforming data insights into actionable strategies. •Managed media relations, generating specialized op-eds and content while monitoring performance metrics. Achievements: •Arranged and lead high-level meetings between Saamdú Chetri (Founder of the Gross National Happiness Institute of Bhutan) and Mexican presidential officials to establish the first World Coalition for Happiness in the country. •Organized the first Happiness Fest in Mexico, an innovating initiative to promote wellbeing with public – private sectors alliance + NGO’s and 40+ thought leaders worldwide https://es.worldhappiness.foundation/festival/. •Created public policy analysis, relationship management and product presentation for Ever Health, a Spanish telemedicine company, to establish and successfully operate in Mexico. •Developed successful communication strategies. Organized Six Seconds, a Miami based company focused on event reached nearly 100,000 individuals, appearing in over 30 media outlets.

Fiscalía General De La RepublicaDeputy General Director

Jul. 2017 - Jan. 2018México•Managed strategic relationships with cabinet members from both legislative chambers. •Oversaw day-to-day criminal, political, and procedural reform projects, supplying strategic legal and political analyses for legislative approval. •Crafted responses to public information requests and managed procedures before the Federal Institute for Access to Public Information and Data Protection.

Thinking HeadsSenior Consultant

Sep. 2015 - Jan. 2018Madrid y alrededores, España•Designed and executed crisis management communication strategies for CEOs and politicians, including former leaders such as Laura Chinchilla and Vicente Fox. •Lead a 7+ multicultural and multinational team working in Miami and Madrid to comply with client and companies’ objectives. •Developed strategic relationships among high-level government representatives and KOLs to foster collaboration and opportunities. •Fostered strategic relationships with federal government and chambers to establish a branch of the company in Mexico. •Defined and conducted high level meetings between former presidents and key stakeholders in Mexico to enhance their personal and professional network. Achievements: •Coordinated an impactful meeting between former President Laura Chinchilla and Governor Alfredo del Mazo, resulting in significant media coverage and discussion. •Forged successful alliances with local government officials, chambers of commerce, and prominent media outlets in Mexico and Spain. •Defined a strategy to establish a branch of the company in Mexico.

Presidencia de la República - MexicoLegal and Legislative Affairs Director

Dec. 2012 - Aug. 2015México• Review, analyze and follow up on legal structural reforms implementation across all legislative Federal and state’s legislative processes. • Following up on the compliance of the commitments made during the presidential electoral campaign • Lead strategic projects on transparency and access to public information. • Draft and elaborate the regulation documentation for the Mexican Public Broadcasting System. Achievements: • Led a plan to collaborate between Mexico’s UN Office and Mexico’s Ministry of Education, Ministry of Interior Affairs, and Ministry of Health. • Wrote the President’s speech to present the Co- Presidency of the Open government Partnership.

Instituto Nacional de Transparencia, Acceso a la Información y Protección de Datos Personales (INAI)Chief’s Commissioner Adviser

Apr. 2008 - Sep. 2011México- Coordinated international seminars with the participation of public authorities, civil society and academics at the national and international levels. - Prepared legal initiatives and constitutional resources addressing access to public information and protection of personal data.