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Network Power<100 people
Roles
✨100%
Business Owner
🧑🔬100%
Engineer
🔥50%
Startup Founder
Geos
🇬🇧50%
United Kingdom
Work Background
OmnitailSearch Engine Marketing Analyst
Feb. 2023- Research, develop and implement advanced SEM strategies and campaigns across client accounts. This includes competitive analysis, keyword research, ad copy development and testing, bid optimization as well as numerous micro-optimizations.
- Implement, manage and optimize industry-leading product listing ad (PLA) strategy across client accounts to ensure client profit objectives are met or exceeded each month. - Perform frequent analysis of client campaigns including bid optimization utilizing Omnitail's bidding analysis platform, account segmentation, keyword analysis or other ad hoc analysis.
- Contribute ideas for product improvements across Omnitail's technology stack in order to improve the quality of services rendered across client accounts and improve internal processes.
- Stay current on industry trends and upcoming technology, channels and online marketing strategies.
Logic InboundAccount Manager Digital Marketing Specialist
Mar. 2022 - Feb. 2023United States- Plan and execute Google Search, Bing Search, Meta, TikTok, LinkedIn, and display advertising campaigns
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Identify trends and insights and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies through digital marketing
- Plan, execute, and measure experiments and conversion tests
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Create and maintain client relationships
- Developed an efficiency process for developing initial findings and scopes and collaborated with other team members to implement the process for all services
- Manage monthly ad budgets of $40,000 and more
Team BlacksheepMarketing Intern
May. 2019 - Jun. 2019Hong Kong SAR
GourmetPhile | Specialty MarketWebsite Manager
Aug. 2018 - Feb. 2022
GourmetPhile | Specialty MarketMarketing Manager
Oct. 2016 - Feb. 2022
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