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Work Background
MCIX AgencyDigital Specialist
Jul. 2025Bangkok, Bangkok City, Thailand• Conduct daily tracking of ad account balances and ensure timely top-ups. • Monitor and follow up on payment forms to maintain smooth financial operations. • Support media planning and manage budget allocations across campaigns. • Perform daily checks on ongoing campaigns, optimizing performance to meet KPIs. • Participate in internal team trainings and client meetings for continuous alignment. • Prepare and deliver daily, weekly, and monthly performance reports using analytics tools. • Collaborate with creative and strategy teams to ensure campaigns align with client objectives. • Provide actionable insights and recommendations to improve campaign ROI. • Stay updated on digital marketing trends, platforms, and tools for better campaign execution. • Assist in troubleshooting ad account or billing issues with platforms when necessary.
Rain Marketing AgencySenior Media Buyer
May. 2025 - Jun. 2025Yangon Region, Myanmar•Developed and executed data-driven digital/media buying strategies across platforms to achieve KPIs. •Optimized ad spend to maximize ROI, ensuring efficient allocation across campaigns. •Leveraged lookalike audiences, and A/B testing to refine targeting and improve performance. •Collaborated with creative teams to produce high-converting ad creatives, copy, and landing pages. •Monitored KPIs and adjusted bids, placements, and audiences in real-time. •Delivered weekly/monthly reports, highlighting insights and actionable recommendations. •Stayed updated on industry trends and tested emerging ad formats/platforms.
RIVERS - Global Education and MigrationDigital Marketing Specialist
Sep. 2024 - Apr. 2025Yangon Region, Myanmar- Content Creation - Content Writing - Media Buying - Video Production - Reports & Analytics - Event Photo-shooting - Provided Marketing ideas to the team Improved TikTok followers from 200 followers to 35k followers within 6months.
Space Loyal Digital Marketing AgencyDigital Marketer
Aug. 2023 - Aug. 2024Yangon, Myanmar- Develop and execute compliant digital marketing strategies for iGaming - Manage performance-driven campaigns across paid channels - Optimize acquisition funnels for deposits, registrations, and player retention while ensuring responsible gambling messaging. - Create localized, engaging content (landing pages, banners, push notifications) tailored to target markets and cultural sensitivities. - Analyze data to refine campaigns and report on KPIs - Collaborate with affiliates, influencers, and compliance teams to ensure all promotions meet legal standards.
FreelanceMedia Buyer
Jan. 2023Yangon Region, Myanmar- Plan, execute, and optimize paid advertising campaigns across Meta, TikTok maximize ROI. - Manage budgets and performance KPI - Conduct audience research, A/B testing, and bid strategies to lower acquisition costs and scale winning ads. - Analyze data to refine targeting and creative strategies. - Collaborate with designers, copywriters, and clients to produce high-converting ad creatives - Stay updated on platform algorithms, privacy changes , and emerging ad trends (AI tools, vertical video) Currently collaborating with 𝐌𝐢𝐬𝐬 𝐆𝐫𝐚𝐧𝐝 𝐌𝐲𝐚𝐧𝐦𝐚𝐫 𝟐𝟎𝟐𝟓.
Longyi VillageDigital Marketing Specialist
May. 2022 - Aug. 2023Yangon Region, Myanmar- Develop and execute digital marketing strategies to boost brand awareness, engagement, and conversions. - Manage SEO/SEM, email marketing, social media (Meta, LinkedIn, TikTok, etc.), and paid advertising (Google Ads, Meta Ads). - Create and optimize content (blogs, ads, videos) aligned with audience and business goals. - Analyze campaign performance using tools like Google Analytics, Meta Insights, and adjust strategies for ROI. - Conduct market research and competitor analysis to identify trends and opportunities. - Collaborate with design, sales, and content teams to ensure cohesive branding. - Monitor KPIs (CTR, conversion rates, ROI) and prepare performance reports.
Longyi VillageSale Executive
Apr. 2022 - May. 2022Yangon Region, Myanmar•Identified and pursued new business opportunities, consistently meeting or exceeding sales targets. •Client Acquisition & Retention •Researched industry trends, competitor strategies, and customer needs to tailor sales pitches and proposals. •Negotiated contracts, pricing, and terms to secure profitable deals while maintaining client trust. •Reporting
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